Show:
Functions
Utilities
Marketing Careers
Random
Random
100
Def: The cost of producing a product, the price that the competition is selling the product for, and how much people are willing to pay for the product. Ex: Retail price, discounts, allowances, credit terms,
What is Pricing
100
Def: Changing raw materials or putting parts together to make them useful. (Not directly related to Marketing) Ex: Parts on a bike, chain, handle bars.
What is Form Utility
100
Def: Plan, develop, and direct the marketing efforts for a particular brand or product. Ex: Manages the product
What is Product Manager
100
Def: Items you touch or hold in your hands Ex. Automobile, hammers, soft drinks
What is Goods
100
Def: Changing raw materials or putting parts together to make them more useful Not directly related to marketing Ex. Chain Wheels Handlebars Gears
What is Form Utility
200
Def: Obtained through research Ex: Questionnaires
What is Marketing Information Management
200
Def: Having a product where customers can buy it. Most convenient Most efficient Ex: Catalogs, retails stores, internet
What is Place Utility
200
Def: Sells directly to the customer Ex: Buying clothing from a store
What is Retailer
200
Def: You cannot physically touch Ex. Dry cleaners, amusement parks
What is Service
200
Def: Should reflect what customers are willing and able to pay. Ex: Retail price, discounts, allowances, credit terms, payment period
What is Economics
300
Def:Communicating with potential customers to inform, persuade, or remind them about a business’s products Ex. Television, Radio (advertising), Print and online
What is Promotion
300
Def: Having a product available at a certain time of year or a convenient time of day. Ex: Selling hoodies during Christmas time.
What is Time Utility
300
Def: The sale of goods in large quantities. Ex:chemist shops, grocery shops, readymade garments shop.
What is Wholesaler
300
Def: Have monetary value & satisfy customers’ needs & wants Ex. Include goods and services
What is Product
300
Def: Understanding concepts and strategies needed for career exploration, development, and growth Ex: A company like Kellogg's is constantly developing new breakfast cereals.
What is Professional Development
400
Def: Developing and improving a product in responce to a customers needs and wants Ex: With a company like Apple they keep improving to keep customers.
What is Product/Service Management
400
Def: The exchange of a product for some monetary value. Ex: Cash Credit/Debit Cards Checks Layaway Customer Credit
What is Possession Utility
400
Def: The sale of merchandise on the Internet and through other electronics means Ex: Buying Clothing From Urban Outfitters Online.
What is Online Retail
400
Def: Getting the money that is necessary to pay for setting up and running a business. Ex:Bank Loans, Sell shares,Credit Card, Store credit
What is Financing
400
Def: Understanding the basics of business, management, and entrepreneurial concepts that affect business decision making Ex: Price, Promotion, Product, People, Place are the concepts that will affect your business
What is Business, Management, Entrepreneurship
500
Def: Used to determine the customers' needs and wants and the responding to them through planned, personalized communication. Ex: Influences purchasing decisions & enhances future business oppurtunities
What is Selling
500
Def: Communication with the consumer. Ex:Salespeople Displays Packaging and Labeling Advertising
What is Information Utility
500
Def: Provides guidance to managers faced with marketing problems Ex: Implements computer system requirements by defining and analyzing system problems; designing and testing standards and solutions.
What is Systems Analyst
500
Def: The process of deciding how to get goods to customers. Ex: Truck, rail, ship, and/or air
What is Distribution
500
Def: Understanding concepts, strategies, and systems needed to interact effectively with others Ex: Used to determine the customers' needs and wants
What is Communication and Interpersonal Skills