Financial
What is a fixed cost?
This states the purpose or goal of a business.
What is the mission statement?
This social media platform may be best used to keep the relationships and build loyalty with your current audience and customers
What is Facebook?
What is the acronym to follow when setting a goal?
What is SMART?
This details what data will be collected and analyzed, when it will be collected and analyzed, and what tools you might use
What is an evaluation plan?
The difference between the cost of buying or making something and the price at which it is sold
What is Profit Margin?
The name for a specialized market
What is niche market?
This platform is used to build your professional network and connect with other businesses, investors, and employment opportunities
What is LinkedIn?
The length of a short-term goal.
What is a week to two years?
The action of advising, counseling, or training another person
What is mentoring?
These costs are fixed up to a certain level of production
What are semi-variable costs?
Define market profile
This is a landing page you can use to share all of your social media profiles with your customers
What is Linktree?
The six questions your goal should address
What is who, what, when, where, why, and which?
Define return on investment (ROI)
What is a metric used to understand the profitability of an investment? It compares how much you paid for an investment to how much you earned to evaluate efficieny
Three things customers value (circle model)
What are Quality, Price, & Customer Service?
Three things you can include in a product description
What is...
product experiences, supporting literature/publications, customer or employee reviews, sales records, certifications, and comparison to competition
What does SEO stand for?
What is Search Engine Optimization?
Your goals should align with your _________________
What is mission statement (or business purpose)?
The desired value of ROI is (+ or -, high or low)
What is positive and high?
The formula for Target Price
What is: variable cost per product / (1 - desired profit margin as a percentage)?
The difference between an audience and a consumer.
What is a consumer uses the products, but an audience is looking to be entertained, surprised, and engages with a business?
4 types of advertisement
What is a business card, brochure, flyer or poster, newspaper or magazine ad, direct mail content, directory content, newsletter, radio or podcast script, online ad, partnership ideas, or a blog?
The purpose of a goal (list at least three)
What is to improve something, reduce something, increase something, save something, motivate and inspire, facilitate planning, guide evaluation, and provide direction and focus?
What does SWOT stand for?
What is strength, weakness, opportunities, and threats?