Show:
Selling
International Marketing
Marketing Research
Employability Skills
Promotion and Advertising
100
When a person buys eggs this is called ______________ decision making.
What is routine decision making?
100
When conducting a SWOT analysis which to parts focus on the external aspects of a business
What are opportunities and threats?
100
The goal of marketing research is to increase your
What is sales and profits?
100
careers related to advertising, sales, and service are in the field of _________
What is marketing
100
When companies overload consumers with advertising. Ads are everywhere and it becomes too overwhelming.
What is advertisement clutter?
200
The first step in the selling process is the _________.
What is the approach?
200
Products sold in other countries.
What is an export?
200
Which type of research is also known as opinion research?
What is attitude research?
200
a temporary or unpaid position that involves direct work experience in a career field
What is an internship
200
A form of advertising is found on buses, taxis, kiosks, trash cans, and inside trains?
What is Transit Advertising
300
Mark and Ginny are buying their first home. Which type of decision making are they using to make their purchase?
What is extensive decision making?
300
Products from a foreign country for use, sale, processing, re-export, or services.
What is an import?
300
Which type of survey question requires the consumer to choose an answer?
What is forced response?
300
a formal face to face discussion between an employer and potential employee
What is an interview?
300
A commercial that shows a puppy that needs to be adopted.
What is pathos?
400
A fact or technical specification about a product
What is a feature
400
Tax on an imported good.
What is a tariff?
400
How often or how many times a product is advertised in the media is called...
What is frequency?
400
information about your qualities and attibutes that would be beneficial to your job
What is a resume?
400
Products that are advertised in movies and televisions shows due to lack of commercials.
What is product placement?
500
An advantage of using a product feature
What is a benefit?
500
Restrictions that reduce free trade among countries
What is a trade barrier?
500
Measures the effectiveness of ads on television, radio, and online
What is media research?
500
A resume that lists most recent work experiences first is called...
What is reverse chronological
500
Using advertisement to appeal to your emotions and connect on a deeper level is called
What is emotional branding