What is process of planning, pricing, promoting, selling, distributing goods or services?
100
Goods
What are tangible items that that have monetary value and satisfy your needs and wants?
100
Service
What are intangible items that have monetary value and satisfy your needs and wants?
100
Selling
What is provides customers with the goods and services they want?
100
Time
What is having a product available at a certain time of year or day?
200
Info
What is communications with the consumer?
200
Place
What is having a product where a customer can but it (Place is a part of the Marketing Mix)?
200
Pricing
What is decisions dictate how much to charge for goods and services in order to make profit (Price is a part of the Marketing Mix)?
200
Market
What is all people who share similar needs and wants and who have the ability to purchase a given product?
200
Form
What is changing raw materials or putting parts together to makes them more useful?
300
Customer Profile
What is What is lists info about the target market like age, income level ethnic background, etc.?
300
Utility
What is added value to product in economic terms (helps satisfy customers and wants (Form, Place, Time, Info, and Possession)?
300
Possession
What is the exchange of product for money?
300
Promotion
What is effort to inform persuade or remind potential customers about a business’s products and services (Promotion is a part of the Marketing Mix)?
300
Financing
What is getting money necessary to pay for setting up and running and business?
400
Distribution
What is how to get goods to customers?
400
Marketing Concept
What is the idea that a business should strive to satisfy the customers needs and wants while generating a profit for the firm?
400
Target Market
What is a group identified for a specific marketing program?
400
Consumer Market
What is consists of consumers who purchase goods and services for personal use Industrial Market Business to Business market includes all businesses to buy that product for the use of their operations?
400
Market Share
What is % of total sales volume generated by all companies that compete in a given market (helps them analyze competition)?
500
The Role of Marketing in Society
What is creates competitions which creates better quality and lower prices?
500
Customer Relationship Management (CRM)
What is aspect of marketing that combines customer into with customer service and marketing communication using a database?
500
Product Service Management
What is obtaining, developing, maintaining, and improving a product in responding to market opportunities?
500
Marketing Info Management
What is getting good info about customers trends and competing products (gathering analyzing etc.)?
500
7 Functions of Marketing
What is Distribution. Financing, Pricing, Marketing Info Management, Product/Service Management, Promotion, Selling?