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Meaning of colors
Promotion
Packaging
Vocab
Marketing Mix
100
Dieting foods
What is green
100
any form of communication that a business uses to inform, persuade, or remind potential customers about their goods and services
What is promotion
100
promotes issues not related to the product itself, such as saving the rainforest
What is cause packaging
100
Sold to indivuials and familys. Can be convience, shopping, or specialty goods.
What is a consumer good?
100
The four p's
What is place, product, promotion, price?
200
color that makes things look smaller
What is black
200
when a company tries to infrom customers about their product
What is promoting a product
200
- protection - safety - ease of use - to compete better - labels
What are purposes of packaging
200
Bought on a regular basis. Do not cost much money and are pretty much ava. anywhere.
What is a convience good
200
Raw materials, supplies, componate parts.
What is the three forms of industrial goods?
300
color that causes immediate recognition
What is red
300
promotion
What is one of the market mix elements
300
appealing to the customer
What do you have to do to the package to make customers want your product
300
Represents the stages of the product on the market.
What is the product life cycle
300
increase in sales slows down. stays steady
What is the maturity stage
400
color that represents cleanliness
What is white
400
something to publicize a product
What does promotion do
400
packaging
What is a market tool used to reflect the brand
400
Paper, pencils and pens are ex. of :
What is supplies
400
1. cost oriented pricing 2. competition oriented pricing 3. demand oriented pricing
What is 3 types of pricing methods
500
color that represents luxury
What is purple
500
companies
What does promotion represent
500
packaging
What does a company use to sell product inside
500
Any name, design, symbol or combonation of that helps to identify a product/ company
What is a brand
500
1. convenience 2. speciality 3.shopping
What are 3 types of consumer goods