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100
The value placed on goods or services being exchanged.
What is price?
100
Pricing goods according to what the customer will pay
What is target pricing?
100
Selling several items as a package for a set price
What is bundle pricing?
100
Specific model or size of a product
What is product item?
100
Pricing based on consumer perception
What is prestige pricing?
200
Difference between the retail or wholesale price and the cost of an item.
What is markup?
200
A product management strategy that involves changing a product's image in relation to a competitors image.
What is repositioning?
200
A unique product characteristic or benefit that sets it apart from a competitor.
What is point of difference?
200
Pricing goods with either an odd number or even number to match a product's image.
What is odd-even pricing?
200
A panel of 6 - 10 consumers who discuss opinions about a topic under the guidance of a moderator.
What is focus group?
300
Competition between businesses based on quality, service, and relationships.
What is non- price competition?
300
The percentage of the total sales of all companies that sell the same type of product.
What is market share?
300
Goods purchased and used by the ultimate consumer for personal use.
What is consumer goods?
300
Goods purchased by organizations for use in their operations.
What is business goods?
300
The process that involves producing and marketing the new product.
What is commercialization?
400
An illegal practice whereby competitors conspire to set the same price.
What is price fixing?
400
Pricing an item at cost or below cost to draw customers into the store.
What is loss - leader pricing?
400
The selling of all goods in a product line at specific price points.
What is price lining?
400
Pricing items at different prices to maximize revenue when limited capacity is involved.
What is yield management pricing?
400
Pricing products by calculating all costs and expenses and adding desired profit.
What is cost-plus pricing?
500
The ability to plan, track, and accomplish tasks efficiently within a designated period of time.
What is time management?
500
A brief summary of a job seeker's personal information, skills, work experience, education, activities, and interests.
What is resume?
500
The process of planning, pricing, promoting, selling, and distributing ideas, goods, or services to create exchanges that satisfy customers
What is marketing?
500
A written statement/document of career goals and the necessary steps to achieve them
What is career plan?
500
The position of employment at the beginning level of a particular career
What is entry level?