Mars Pet Care Website
This is Mars Petcare’s global purpose, focused on helping pets be healthy, happy, and welcome.
What is “A Better World for Pets”?
This is the most important thing to lead with when a pet parent expresses fear, stress, or concern in chat.
What is showing empathy and acknowledging the pet parent’s concern?
The year that Frank C. Mars was born
What is 1883
We transform from Reactive Complaint handling to...
What is, Proactive Support, Education, and Care
This Mars Petcare science institute has supported pet health research for decades, advancing nutrition and veterinary science.
What is the Waltham Petcare Science Institute?
Vet techs should do this when a pet parent asks for medication dosing or treatment instructions.
What is educating generally and recommending consultation with a veterinarian?
The year that Mars first added PetCare Business
What is 1935
We transform from Limited Availability to..
ALWAYS ON and DIGITAL-FIRST support
Mars Petcare associates support pets in this many countries around the world.
What is more than 130 countries?
This is something vet techs should never do in chat, because it goes beyond their scope of practice.
What is diagnosing a condition or prescribing treatment?
The year that Pet Products expanded with Cat Food.
What is 1939
We transform from Knowledgeable agents to…
What is TRUSTED EXPERTS proactively adding value to pet care
This veterinary diagnostics business owned by Mars Petcare includes in‑house labs, reference labs, and at‑home diagnostics like Wisdom Panel
What is Antech
When a pet may be experiencing an emergency, vet techs should do this immediately rather than continuing to troubleshoot in chat.
What is escalating and directing the pet parent to immediate veterinary or emergency care?
The year that new food for dogs was added in the UK.
What is 1954
We transform from Siloed teams to…
What is COLLABORATION and COLLECTIVE KNOWLEDGE
These types of services, along with nutrition and health, are part of Mars Petcare’s comprehensive approach to improving pet lives.
What are veterinary services?
This communication mistake should be avoided because it can sound dismissive and damage trust with pet parents.
What is minimizing symptoms or emotions (or using dismissive language)?
The year that Pet Research Center Opened
What is 1965
We transform from Small-scale interactions to..
What is 1 on 1 ongoing engagement at scale.