Types of Media
This invention made the mass production of print media possible.
Printing Press
“the merging of technologies (17).”
Technological Convergence
Name one thing you've learned in Mass Comm so far that you plan to use in real life.
(Anything applicable to real life situations)
information transmitted to large populations
Mass Communication
What did you discover when doing your media log? Elect someone with the highest screentime in your group.
TOO MUCH TIME ON SCREENS
This media allowed readers in America to receive current news in 1800’s
Newspapers
“what happens when someone is watching a television show online while exchanging text messages with a friend and also listening to music in the background—the “natural” outcome of a diverse media world. (17).”
Organic Convergence
Why is Media Literacy important?
To decode messages/information online, to be skeptical of information online, etc.
Means/medium(s) of communicating that information to large population
Mass Media
What does BOO stand for? Why were they taken off the market?
Black Oxygen Organics, high amounts of lead and arsenic in their products.
This invention became popular in 1920’s America and allowed advertisers to reach huge numbers of people.
Radio
“when a company controls several products or services within the same industry (17).”
Economic Convergence
What is the importance of Presidential Inauguration Speeches?
Peaceful transition to power, stating policies/goals, etc.
Attitudes, beliefs, values, and practices that characterize a social group, organization, or institution
Culture
Is Google making us stupid? Why or why not? State one specific piece of evidence.
Our attention spans are lower, reading large works is less common, etc.
This media contributed to the counterculture of America in the 1960’s.
Television
“geographically distant cultures influencing one another despite the distance that physically separates them (17).”
Global Convergence
What process should you go through when coming across advertisements/information online? Be specific.
SIFT!!!! (Stop, Investigate, Find better coverage, Trace information back to source)
How a message is given to an audience effects how that audience views/reacts to it
Medium=Message
What are some effective Superbowl Ad strategies that we saw this year?
Shock value, celebrity presence, rhetorical strategies, etc.
Computer systems that can perform complex tasks normally done by human-reasoning, decision making, creating, etc.
Artificial Intelligence (AI)
“Stories flowing across several kinds of media platforms (17).”
Cultural Convergence
How has media evolved over time? How has this impacted our culture?
Higher amounts of media with high coverage of various events, bias in advertising, etc.
Media Literacy vs. Literacy
Ability to decode and process messages and symbols transmitted via media vs.
Ability to read and write
Describe our Medium=Message activity and how it demonstrated Medium=Message.
Situations (like bus 13) can be misconstrued on social media; different forms of media are better/worse for relaying information, etc.