DATA
What does MNS stand for?
Mass Notification Systems
What does PCR stand for?
Professional Commercial Radio
If a prospect tells you, “Call me back in 6 months,” this is the action BDRs take to keep the lead warm until they’re ready.
Setting a Follow up task
What does NIS stand for?
Network Infrastructure Solutions
If you're using a Motorola two-way radio and want to make sure your message doesn’t get interrupted by background noise, this feature has you covered.
Noise Cancellation
What is ICP?
Ideal Customer Profile
How many solution centers (locations) does MCA have?
90+
Name 3 industries or vertical markets that could use our security solutions.
Utilities, Hospitality, Healthcare Education, Manufacturing, Public Safety, Logistics, Retail & Branch
This step in the sales process focuses on identifying and reaching out to potential clients, often through cold calls, emails, or networking
Lead Generation
BDRs often work with marketing teams to personalize outreach based on these two things about a prospect.
Pain Points and Needs
This high-tech system allows your security to "read" the vehicle’s license plate like it’s reading a book, whether it’s parked or speeding past.
License Plate Recognition