New Hondas
McCurley Certified
Sales Process
Car sales terms
Inventory
100

This 2026 Honda SUV offers both a turbocharged 1.5L engine and a two-motor hybrid system, but the hybrid eliminates the traditional transmission entirely.

What is the CR-V

100

This McCurley benefit protects the exterior of the vehicle from the elements and is provided as a basic protection on every vehicle, with an upgrade option in finance.

What is Repel?

100

This negative term describes a customer with terrible credit and also refers to a bug.

What is a roach?

100

The phrase comes when a salesperson hands a customer over to another salesperson sometime during the sale.

What is a turn?

100

This 2019 Sedan Hybrid is part of our CPO inventory and is available now for $25,000.

What is the 2019 Honda Accord Hybrid (HTN260084)

200

On the 2026 CR-V Hybrid lineup, this is the lowest trim that includes both a power tailgate and a wireless phone charger without stepping into the top trim.

What is the Sport-L Hybrid?

200
This complimentary coverage comes with a 5-year / 100,000-mile powertrain coverage.

What is McCurley Certified Plus?

200

This is the method of follow up used to continue reaching out to a customer after their initial visit.

What is 3 calls in 3 days?

200

This popular term could describe a sweeping motion but often has to do with letting a customer go.

What is "brooming".

200

This is the only BMW on the lot at McCurley Honda.

What is the 2022 BMW 228 Gran Coupe (HAP260094)?

300

This is a connected vehicle system that links your Honda to your smartphone, offering vehicle monitoring, remote commands, and access to digital services.

What is HondaLink?

300

This program provides the customer with a 1-month / 1,000-mile powertrain coverage on used vehicles at time of purchase.

What is McCurley Certified Warranty?

300

These are phone calls that you make to customers that we haven't been in contact for a while, and could be considered "chilly".

What are cold calls?

300

This term is used when a salesperson has to provide a discount on the selling price of a vehicle.

What is negotiation?

300

This area of lot is closest to the freeway and currently is displaying used McCurley Certified vehicles.

What is top lot?

400

This 2026 Honda EV uses GM’s Ultium-based platform architecture rather than a fully in-house Honda-developed system.

What is the Prologue?

400

This digital link allows the customer to see used vehicle inspections, pictures, etc, and allows the salesperson to track what the customer is viewing.

What is iPacket?

400

This slang term describes a customer that easily says yes to the deal, but sounds like they're taking a nap.

What is a lay-down?

400

This term describes a customer that walks onto the lot and refers to a direction.

What is an "up"?

400

This white pickup has a name that commonly references a character on Star Wars.

What is the Toyota Tacoma (HTN260098)?
500

This 2026 Honda model continues to use a naturally aspirated V6 engine while many competitors have shifted to turbocharged four-cylinder engines.

What is the Honda Pilot/Passport?

500

This McCurley certification provides a 3-month / 3,000-mile limited comprehensive coverage at no charge to the buyer.

What is McCurley Certified Plus?

500

This term describes the start of the paperwork once a client agrees to purchase their vehicle.

What is a write-up?

500

This common colorful vegetable term describes a new salesperson.

What is a green pea?

500

This miniature British-brand vehicle is the closest model we have to the vehicles driven in the "Italian Job" movie.

What is the 2019 Mini Cooper Clubman HTN260175?