Misc.
What are the four P's of marketing
Place, Product, Price and Promotion
The snack that smiles back
Goldfish!
Using celebrities
Endorsement advertising
Monochromatic definition:
Logo uses words
Netflix is what type of revenue model
Subscription based
Amazon is an example of a ....
(click and mortar, virtual, or brick and mortar)
Virtual
THeY'rE GReaT
Kellogs frosted flags
Explain promotional advertising
Goodwill, gives away free samples of the product to potential customers
What is a visual logo?
Uses image as logo
What is an Ad based revenue model?
creates ads for a specific website, service, app, etc. and places them on strategic, high-traffic channels.
What does AIDA stand for?
Atttention/ Awareness, Interest, Desire, Awareness
Walmart's slogan
"Save money, live better"
True or False? Bandwaggon advertising refers to complementing the customer
False
Abstract logo:
No exact image as logo
Retail sales are....
Traditional, offers physical goods to customers.
Give an example of 4 industries
Automobile, clothing, fast food, technology, forestry, fishing, etc.
"Solutions for a smart planet"
IBM
a condition or circumstance that puts a company in a favourable or superior business position
What is competitive advantage
Pepsi's logo is an example of...
Abstract
Define the Affiliate revenue model
Web-based revenue model, promotes links to relevant products and collects commission of the sales of those products
commercial transactions conducted electronically on the Internet, business that operate online
What is Ecommerce
Sing sleep country's jingle
sleep country Canada, why buy a matress anywhere else *DING*
Billboards, radio ads, posters and flyers are all examples of....
Apples logo is an example of....
Visual
What is direct sales, and give 1 advantage
Two types of direct sales: Inside sales, where someone calls in to place an order, or sales agents call prospects, and outside sales, which is a face-to-face transaction
Advantage: Direct sales models work great with relationship sales cycles, enterprise sales cycles, or complex sales cycles that entail multiple buyers and influencers