AI & Deepfakes
What is AI?
Artificial intelligence: technology that allows machines to learn and make decisions
What is an algorithm?
A set of rules used by platforms to decide what content you see
What is a digital footprint?
The record of what you do online
What are the three types of persuasion?
Ethos, Pathos, Logos
What is lateral reading?
Checking other sources to verify information
What is a deepfake?
A fake image, video, or audio created using AI to look real
What do social media algorithms track?
Likes, clicks, watch time, shares
What is one example of a digital footprint?
Posts, comments, likes, photos
Which appeal uses emotions?
Pathos
Why shouldn’t you trust the first result you see?
Because it may be biased or inaccurate
Why can deepfakes be dangerous?
They can spread misinformation or trick people into believing something false
Why do algorithms show you similar content repeatedly?
To keep you engaged and on the platform longer
Is your digital footprint permanent? Why?
Yes, because content can be saved, shared, or archived
Which appeal uses facts and logic?
Logos
What is one way to check if a source is reliable?
Check author, date, and other sources
What is one way to identify a deepfake?
Unnatural facial movements, odd blinking, mismatched audio, or visual glitches
What is a “filter bubble”?
When you only see content that matches your beliefs
What is digital citizenship?
Responsible and respectful behavior online
Which appeal focuses on credibility or trust?
Ethos
Why is it important to compare multiple sources?
To get a more accurate and balanced understanding
Why is it important to question videos online today?
Because AI can make realistic fake content that looks real
How can algorithms influence your thinking?
By limiting perspectives and reinforcing certain ideas
Why should you think before posting?
Because it can affect your reputation, future opportunities, and safety
What is propaganda?
Information designed to influence opinions, often biased or misleading
What is misinformation?
False or misleading information spread unintentionally or intentionally