Vocabulary (either give definition for the word or the word for the definition)
High and Low Culture
Types of Media
History of Media
Misc
100

Media

Means or tools used to communicate messages.

100

Cultural experiences favored by the masses.

Considered “junk” or less than. 

Low culture

100

Newspapers, magazines, letters

Print

100

What invention was the first to allow messages to spread widely via print?

The printing press.

100

What are two narrative types?

David and Goliath

Good vs. Evil

Underdog

Coming of age

Path to victory

200

Media owned and funded by a corporation. Ex: CNN. 

Private media ownership

200

Cultural experiences favored by elites.

Considered timeless, classy, and sophisticated.

High culture

200

Billboards, interactive outdoor media

Out of home

200

What invention by Alexander Graham Bell allowed people to share verbal information in real time?

The telephone

200

In the linear model, who is behind the scenes controlling things?

Gatekeepers.

300

 Representation

The way someone or a group of people is

portrayed.

300

What type of cultural could be described as original, timeless, rare, and educational?

High Culture

300

Internet, streaming services, online videos.

Digital media

300

What invention allows people to create text, images, etc through prompting online?

AI

300

In the linear model, what is the role of the audience?

To view the media and give feedback.

400

Populism

The idea/concept that pits the working class against “elites” 

400

What type of culture is described as commercial, mass produced, and junk?

Low culture

400

Television and radio

Broadcast media

400

This invention, a product of the internet, blurred the lines between media producer and consumer.

Social media

400

Why does representation matter?

It can refute or strengthen stereotypes, promote self image and worth (or destroy it)

500

Narrative

Storytelling; fitting a story into a particular view

(ex: David vs Goliath)



500

Why did the idea of high and low culture emerge?

The elites wanted to continue to control the cultural narratives. 
500

What is it called when you have the ability to view the same media on different types of devices (instead of only being able to watch a television show on a tv, for example)

Convergence

500

What invention separated communication from transportation?

The telegraph. 

500

What is one benefit of public broadcasting?

-No cost

-Widely available

-Unbiased

-Local