Media Terms
This word is used to describe all forms of mass broadcasted communication and is the name of this unit
Media
This classical appeal relies on trust, experts, and experience to persuade
Ethos
Much like ethos, this fallacy uses experts or celebrities, but only fake experts or celebrities who have no real reason to sell the product other than to make money.
Testimony
Complete or incomplete?
"The hippo tried to eat me!"
Complete
This word means to have a strong opinion, often one that is hard to change
Bias
This classical appeal uses facts, logic, and stats to persuade.
Logos
This fallacy occurs when something is made to seem so popular that it must be true or the best.
Bandwagon
Complete or incomplete?
Watching TV.
Incomplete
This form of advertisement is in a video format and is seen often on television, youtube, and other video medias.
Commercial
An example of this classical appeal may be a commercial with sad, injured animals, and a plea for people to donate to save them.
Pathos
An example of this fallacy could be "Things go better with a coke" because it sounds like a true statement, but actually makes no sense.
Glittering Generalities
Find the SWABI:
"When the fire happened, I was safe at home."
When
This word is used to describe the person or people who created any form of media and who have a specific purpose for that media
Author
"As a teacher of English for 10 years, I am confident I know how to teach you about media"
Ethos
"My opponent is an idiot and if you vote for him you're voting to put a crazy man in the white house!"
Mudslinging
Find the SWABI:
I want to join the football team because I am very competitive.
because
This is the group of people who are meant to see a piece of media
Audience
"If we replaced half of the cars with bikes, our air quality would improve by over 80% and people would be 50% healthier on average"
Logos
"Only a true New Yorker can appreciate real NY style pizza. You aren't a true New Yorker since you prefer Detroit style pizza!"
No True Scotsman
2 Complete sentences
or 1 incomplete and 1 complete?
"We are doing a review because of testing."
1 incomplete and 1 complete