The purpose of this is to persuade - to influence your opinions, emotions, attitudes or behaviour.
What is propaganda/advertising?
100
This film genre is designed to frighten, have shocking endings, and can involve the supernatural.
What is horror?
100
"Everyone is buying this new car. Don't be the only one who doesn't!" This is an example of this advertising technique.
What is bandwagon?
100
This form of cyberbullying occurs when someone pretends to be someone else to make it look like that other person said things he or she doesn't believe or that aren't true about him or her.
What is identity theft?
100
These are two creators of propaganda.
Answers will vary...
What are:
-advertisers?
-politicians?
-the military?
-the media?
-you and I?
200
This is the term given to a movie commercial.
What is a trailer?
200
This genre is comprised of movies that are light-hearted, with good one-liners, and exaggerated situations (i.e. "Dumb and Dumber").
What is comedy?
200
"Spending grew 100% under Mayor Moneybags!" This advertising technique attaches a negative word or feeling to an idea, product or person.
What is name-calling?
200
This form of cyberbulling involves the sharing of images of a person, particularly in an embarrassing situation, without his or her permission.
What is uploading?
200
These are three places where propaganda can be found.
Answers will vary.
What is...
-in print (i.e. magazine, newspaper)?
-on the radio?
-billboard?
-social media?
300
This is what is meant by the term "program-length commercial".
What is a tv show created for the purpose of selling its merchandise?
300
This genre is comprised of movies that have high energy, big budgets, lots of stunts and chases, big battles, and heroes and heroines (i.e. "The Bourne Ultimatum").
What is action?
300
Buy "Grandma's Old-Time Lemonade". It's nothing fancy, but it's as delicious as the lemonade your grandma used to make! This example demonstrates this advertising technique.
What is plain folks?
300
This form of cyberbullying involves repeatedly sending someone nasty, mean and insulting messages.
What is harrassment?
300
This is the age range of a "tween".
What is 8-12 years of age?
400
Many advertisers marketing things like home security systems and virus protection for computers play upon this human emotion in order to get people to buy.
What is fear?
400
This genre is comprised of films that can be serious, are plot driven, character-based and realistic.
What is drama?
400
Having "The Fast and the Furious" star Vin Diesel as part of a car commercial is an example of this advertising technique.
What is testimonial?
400
This form of cyberbullying involves singling someone out and inviting others to attack or make fun of him or her.
What is targeting?
400
According to the documentary "How the Kids Took Over", parents give in to this 70% of the time!
What is nagging?
500
This is the term given to really "big" movies - the super-expensive films that have marketing campaigns that can cost as much as half of the total production budget.
What is blockbuster?
500
This genre is comprised of films that depict horror and heartbreak, usually combined with combat fighting on land, in the air or at sea.
What is war?
500
A restaurant that includes the Canadian flag and shows veterans eating there in its commercial just before Remembrance Day is using this type of advertising technique. It's trying to send the message that if you eat there, you will be more patriotic.
What is transfer?
500
This form of cyberbullying involves pressuring others to prevent someone from being a party of a community (either online or offline).
What is excluding?
500
What day of the week allowed all sorts of advertising to be first focused on children?