Winter 25-26
This % of members said their winter was "significantly better" YOY
56%
This % of members said the summer is shaping up "significantly better" YOY.
57%
This is when the Rimrock Banff is opening.
June 22 (soft opening), July
This % of members said their winter was "the same or slightly up" YOY?
22%
This % of members said they expect summer to be "flat" YOY.
33%
This operator is launching a new shuttle and pick‑up service from Calgary and Canmore for BLL tours starting June 1.
Discover Banff Tours
These were the main reasons for our winter performance in 25-26.
For those who saw significant growth: snow conditions, political climate, early booking rates
For those who remained flat or saw a decline: warm weather, trail closures
These are the main reasons for summer being flat or down YOY.
product availability, trail closures, FIFA
This operator is launching new private SUP tours and guided Lake O’Hara tours for Summer 2026.
Radventures