STORAGE
ENCODING
RETREIVAL
SCENARIO 1
SCENARIO 2
100

This type of memory holds sensory information for a brief moment.

What is sensory memory?

100

This type of encoding focuses on the meaning of information.

What is semantic encoding?

100

The ability to retrieve info without cues, like on an essay test.

What is recall?

100

Sarah remembers more biology facts when she’s sitting in the same classroom where she learned them.

What is context-dependent memory?

100

Jake studied for his test while drinking coffee. He should bring a coffee to the test because of this memory principle.

What is state-dependent memory?

200

The part of memory where you can hold about 7 items for ~30 seconds.

What is short-term memory?

200

Encoding that requires no conscious effort.

What is automatic encoding?

200

Tendency to remember the first and last items in a list.

What is the serial position effect?

200

Mike continues to watch a boring movie because he already paid for the ticket.

What is the sunk cost fallacy?

200

Anna remembers the time she fell off her bike as a child, but also knows what a bicycle is

What are episodic and semantic memories?

300

The part of the brain involved in storing procedural memories.

What is the cerebellum?

300

Attaching a mental image to a word or concept enhances memory.

What is imagery?

300

When you can't remember a word but feel like it's "on the tip of your tongue."

What is the tip-of-the-tongue phenomenon?

300

Emily uses the acronym "HOMES" to remember the Great Lakes.

What is a mnemonic?

300

Jane studied all week in short sessions rather than cramming the night before. This helps avoid the forgetting curve.

What is distributed practice?

400

The strengthening of neural connections through repeated use.

What is long-term potentiation?

400

This rehearsal technique links new information to what you already know.

What is elaborative rehearsal?

400

This explains why you might remember better when you're in the same mood as when you learned it.

What is mood-congruent memory?

400

Josh keeps trying to solve a puzzle the same way, even though it's clearly not working.

What is a mental set?

400

You remember more items from the end of a list you just heard.

What is the recency effect?

500

This model includes a central executive and separates STM into visual and auditory parts.

What is the working memory model?

500

The strategy of combining multiple encoding methods like pictures and words.

What is dual encoding?

500

Studying while underwater and testing underwater shows the power of this memory cue.

What is context-dependent memory?

500

Lisa can’t think of using a paperclip as anything other than for holding papers.

What is functional fixedness?

500

Despite studying, Tom didn’t notice the exact design of a penny and can’t recall it now.

What is encoding failure?