Causal Stories and Framing
Policy Writing Essentials
Evaluating Policy Options
Policy Change and the Battlefield
Perfecting the Policy Memo
100

This theorist argued that “problem definition is image making,” meaning conditions only become problems when framed as such.

Who is Deborah Stone?

100

The Background section of a memo should include three things: evidence, impact, and this element that explains why the issue is urgent now.

What is timing?

100

Effectiveness, equity, and feasibility are examples of these evaluative standards.

What are policy criteria?

100

This political scientist wrote How Change Happens—or Doesn’t.

Who is Elaine Kamarck?

100

In the Executive Summary, always lead with this to capture the decision-maker’s attention.

What is your recommendation?

200

Name the four types of causal stories Stone identifies.

What are accidental, inadvertent, intentional, and mechanical?

200

The policy memo’s problem statement serves as this type of narrative according to Stone’s theory.

What is a causal story?

200

Policymakers respect this more than perfection when authors acknowledge competing priorities.

What are trade-offs?

200

The U.S. system makes sweeping change hard because it contains these, which make it easier to block than pass reforms.

What are veto points?

200

The most common error in Key Findings sections is blurring descriptive, evaluative, and this type of evidence.

What is prescriptive evidence?

300

A company hiding safety data to protect profits is an example of which causal type?

What is intentional?

300

Policymakers appreciate memos that present these instead of a single favored idea.

What are policy options?

300

This analytical tool scores each policy option against chosen criteria, often from 1–5.

What is a decision matrix?

300

The Policy Battlefield Framework includes six fronts, ending with this electoral factor that can create or destroy reform momentum.

What are elections?

300

To make a memo more readable to busy officials, writers should favor plain language, bullets, and avoid this.

What is jargon?

400

When a purposeful action has unintended consequences—like social media designed to connect people but spreading misinformation—it’s called this.

What is inadvertent causation?

400

The three qualities of good policy options are that they’re plausible, distinct, and this.

What is actionable?

400

A good analysis paragraph identifies a top option and mentions both a strength and this.

What is a limitation or trade-off?

400

Problems that shift from private to public concern—like smoking or obesity—fall into this policy category.

What are private-to-public problems?

400

A strong conclusion doesn’t just summarize—it ends with this quality that motivates action.

What is urgency?

500

Reframing the Flint Water Crisis as a systemic infrastructure failure instead of individual negligence turns the story into this type.

What is mechanical causation?

500

This section transitions your memo from analysis to decision by taking a stand backed by criteria.

What is the Recommendation section?

500

The best recommendations are evidence-based, decisive, and supported by at least two of these.

What are criteria?

500

Successful policy solutions share four traits: they’re rooted in values, simple, certain, and supported by this type of coalition.

What are strange bedfellows?

500

Policy writers must link every claim in their analysis to this evaluative element to maintain credibility.

What is a criterion (or criteria)?