Brands
Idioms
Verb Tenses
Writing
Vocabulary
100

introduction of a product to the market

What is product launch?

100

Having small talk (i.e. talking about the weather)with someone

What is "to break the ice"?

100

you use when you are talking about something in the past, but it has a connection with today.

What is the present perfect?

100

This personal pronoun is always written with a capital?

What is "I"?

100

A company which is at least half-owned by another company

What is a subsidiary?

200

the length of time people continue to buy a product

What is product lifecycle?

200

To waste your time on a hopeless situation?

What is "to flog a dead horse"?

200

you use this tense for something that happened in the past and is finished.

What is the past simple?

200

Yours faithfully

What is how you sign a letter to a recipient whose name you do not know?

200

a place through which products are sold

What is an outlet?

300

how familiar people are with a brand (or its logo and slogan)

What is brand awareness?

300

cannot agree on something

What is "cannot see eye to eye"?

300

These words are used: while, when, as long as and as

What are the signal words for the past continuous tense?

300

would like...

What is a polite way to express a wish or desire

300

a large building or group of buildings where goods are made (using machinery)

What is a factory or plant?

400

the tendency to always buy a particular brand

What is brand loyalty?

400

to be in trouble

What is "to be in hot water"?

400

When you are talking about plans.

When do you use "going to"?

400

I'm sorry that....

What is a nice way to apologise for something that you did to upset them

400

is filled by an applicant seeking employment in a firm and generally contains basic personal information

What is an application form?

500

customers of a similar age, income level or social group?

What is market segment?

500

What is to say something by accident that embarrasses or upsets someone?

What is "to put your foot in it"?

500

have + been + verb + ing

What is the present perfect continuous tense?

500

Dear sir/madam

What is how you should NEVER address a formal letter according to Brigitte?

500

is a time frame used to determine whether a new hire will work out

What is a probationary period?