Typography
What is typography?
The style, arrangement, and appearance of text.
What are graphics?
Illustrations and photographs used to convey meaning and add appeal.
What is the other name for Raster Graphics?
Bitmap Graphics
What are Vector Graphics?
Graphics that are based on mathematical formulas that define lines, shapes, and curves.
What are units measured by in digital raster graphics?
Inches
Points
Pixels
Picas
What would be the target audience for a school newspaper?
The students at the school.
What does the bleed affect do?
It's a print effect in which a color or an object appears to run off the edge of a page.
What do Raster/bitmap graphics consist of?
They consists of grids of tiny dots called pixels.
What are some of the uses for vector graphics?
•Graphics that will be scaled (or resized)
•Architectural drawings, CAD programs, flow charts.
•Logos that will be scaled (resized) with loss of quality.
What are inches and what are they used for?
The standard unit of measurement for the United States and U.S. standard sized papers. Used to measure the height of something.
What is the purpose of design?
To capture the reader attention.
What is a caption used for?
It gives a brief descriptive text, usually placed near an image.
True or False: Raster Graphics can support high color depths.
True
What are 2 advantages of Vector Graphics?
Scalable, Resolution Independent and Edit ability
What are pixel?
The most common unit of measurement for computer screen display.
Which type face has strokes at the tips of the letters?
Serif
What is a dropped cap?
It's a enlarged character at the beginning of a paragraph and is dropped below a line of text.
What is a Native File Format?
File formats that are default file format that are proprietary to a specific program that are generally not meant to be used with other software.
What is a disadvantage of Vector Graphics?
It has lower color quality
They do not support as many colors.
Not good for photographic images.
Limited in the type of effects that can be applied.
Can be time consuming to create.
What is the standard unit of measurements for typefaces called?
Points
Which type face is used strictly to catch the eye of the reader and is used for decoration?
Ornamental
What is the purpose of a pulled quote?
A quotation taken directly from the body of the article It's used to draw attention.
What is a Standard File Format?
File formats that can be used with a variety of software programs.
What does EPS stand for and who developed it?
Encapsulated Postscript, Adobe
What does one pica equal?
One pica equals 1/6 of an inch. Six picas per inch.