Pull-Through
Why Behind the Words
Operational Expertise
Mastering the Playbook
Getting Past the No
100

What are 3 of the things you can do to improve your pull-through?

Insurance Conversation; Validation Call; Solar Savings Calculation Sheet; Buyer's Remorse Script; Referrals; Selfie; Follow-Up

100

What are 2 of the 3 feelings are we trying to transfer when building rapport?

I care; I'm just like you; Charisma

100

What can we use to practice the signing process?

The Training app on our iPads.

100

Finish the Line: "Well, the reason I ask is I meet the majority of homeowners through two sources..."

"...our amazing referral program, remind me to tell you about that later, and our partnerships."

100

Deliver the Two Path Question: I Need to Think About It

"Are you going to be thinking about whether or not you want to go solar or are you sure you want to go solar, you're just not sure yet who to partner with for you project?"

200

Deliver the Final Line: Buyer's Remorse

I’ll be here for every step of that journey with you, and I really appreciate you choosing myself and Momentum for your home!

200

Why do we emphasize that the company does not subcontract its work?

To distinguish ourselves from our competitors in terms of quality control and build certainty in a high-quality installation.

200

What is a "UCC-1 Filing" also known as?

A mechanic's lien

200

What do you need to do within the first 15 mins of the appointment?

Submit the bill

200

What story do we tell when going through the Solar Side of INTTAI?

The utility company trying to get them back after ten years of saving money with solar.

300

What do we reference to encourage our homeowners to call us with questions rather than their own friends or neighbors that may have solar?

Two identical homes can have vastly different payments because it's relative to the power consumption of each home. We’ve optimized this system to maximize savings for their home.

300

What is one point of value in delivering a sincere leadership paragraph in the Company Story?

It tells your story; It allows them to follow the lead of experts who have already done the research; It builds certainty in company longevity.

300

True or False: 30% of our bonuses are paid at MVP, 70% at install.

False: 100% of bonuses are paid at install.

300

Deliver the Tie-Down: What tie-down solidifies belief in Momentum’s longevity as a company?

"Does that sound like a leadership team you can depend on?"

300

Name 2 of the several additional features in the Financial T program to help you get past the no.

EPP; Checks; True Cost of Solar; Sell Your House

400

What does it mean if a rep is not using Buyer's Remorse in the home?

They are afraid of their sale/they know it isn't solid.

400

Why is it important that we emphasize "that power" when explaining the solar program?

To set accurate expectations

400

If payday is on 9/27, when would a project have to install to make it on that paycheck?

8/31-9/13

400

Finish the Line: "After hearing about the Solar Program, a lot of people ask,..."

“...'If the government is funding solar for everyone, then why doesn’t everyone have it?'”

400

What are the 5 steps/points to resolving concerns about the next homeowner not wanting solar?

Empathize; Zillow/Cost of Living; Next Generation of Homebuyers; Not Meeting the Difficult Buyer; Transferability

500

How Does It Help Your Deal Stick?: Buyer's Remorse

It prepares the homeowner for the process and emotions that will inevitably follow in the days and weeks after the sale, and what to do when these feelings creep into the mind.

500

If the homeowner sees how this saves them money, why must we ask if they see any way where they wouldn’t?

If the worst-case scenario is playing out in their mind, and we don't address it, they will not have absolute certainty and we will end up with objections to qualifying, including most commonly "I need to think about it".

500

List 3 of the operational steps between MVP and Installation

Aurora & Trees, Design, HOA, Permitting, Roofing, CP1

500

In our pitch, what should we compare the Supply and Delivery charges on a utility bill to?

Nothing! Comparing it to food/retail delivery would be inaccurate because those products’ base cost is not just the cost of materials, and the utility’s delivery charges include more than just transportation.

500

Deliver the Line: the last paragraph of the roofing rebuttal that negates the need to get a quote before signing for solar.

"The good part for you is that if we find out your roof is unfit for solar, we will not install solar on your home. If we put solar on a bad roof, who do you think is responsible for it? We are! We would stop the project. We don’t want the 25-year obligation of your roof; no company would do that, so we would tell you up front that your roof is unfit for solar. Should you choose to get it through our program, saving you money—or anywhere else because there is no obligation to get it from us—then we can install solar once the roof has been replaced, but we wouldn’t put solar on your roof otherwise."