What is everywhere, newspapers, magazines, television, clothing, buses, direct mail.....
100
clothing labels must contain (list 2)
What is Manufacture’s name, Country of Origin, Fiber content and Care instructions
100
Carry a wide range of merchandise
What is Department
100
to know that the product that you buy will not intentionally harm you
What is The right to safety
200
Services
What is work performed for others
200
Information ads
What is describes features of a product or service and gives facts about its price and quality
200
Food labels must contained
What is Ingredients by weight greatest to least, Name of Product, Name and address of manufacturer, weight of the contents, and nutrition label on all processed food.
200
Easies to compare quality and pricing
What is Electronic
200
Consumers can speak out about a product if they are not satisfied with it
What is The right to be heard
300
Consumer
What is A person who buys or uses goods and services
300
Image ads:
What is connects a product or service to a lifestyle that consumers would like to have. They use celebrities.
300
Laws protect you from false or misleading advertisements. also label give information about a product is the consumer right of....
What is The right to be informed
300
store that bear the same name and carry the same merchandise
What is chain
300
to be able to return a product if you are unsatisfied with it
What is the right to redress
400
advertisement
What is a message that persuades consumers to buy a product or service
400
a manufacturers written promise to repair or replace a defective product
What is warranty or guarantee
400
Carry a selection of items at low prices.
What is Discount stores
400
Consumers can select the item that best fits their needs
What is The right to choose
500
comparison shopping
What is checking quality and price and reading labels and guarantees so you get the best value for your money.
500
2 of the 4 ways we evaluated ads
What is slogans, endorsements, emotional appeals,and product characters
500
a sudden decision to buy
impulse purchase
500
: carries only a specific type of merchandise
What is Specialty
500
Consumer can learn aout a product before purchasing it