The 7 P’s
The actual item or service being sold
(Product)
Using your own savings to start a business.
(Bootstrapping)
This 'P' is about where a customer buys the item.
(Place)
Total money earned before any expenses are paid.
(Gross Revenue)
Which is bigger: Apple’s Annual Revenue or the NFL?
(Apple)
The amount a customer pays for a product.
(Price)
A person who organizes and operates a business.
(Entrepreneur)
Billboards, TikTok ads, and TV spots fall under this 'P'.
(Promotion)
The money left over after all bills are paid.
(Net Profit)
Which is bigger: The Nike "Swoosh" value or Adidas?
(Nike)
This 'P' refers to the staff and customer service.
(People)
A formal document outlining business goals.
(Business Plan)
This 'P' is the "vibe" or decor of a store.
(Physical Evidence)
Costs that do not change, like rent or insurance.
(Fixed Costs)
Which is bigger: Disney’s Revenue or Netflix’s Revenue?
(Disney)
The steps a customer takes to get the product.
(Process)
A company’s unique "special sauce" over rivals.
(Competitive Advantage)
The 3 extra P's added to the original 4 are for this industry.
(Service Industry)
The point where revenue exactly equals expenses.
(Break-Even Point)
Which is bigger: McDonald's Real Estate value or Burger King?
(McDonald's)
Trivia: Which company spends the least on "Promotion"
($0)? (Tesla)
Trivia: Which shark from Shark Tank owns the Dallas Mavericks?
(Mark Cuban)
Trivia: What is the most expensive 30-second ad slot in the world?
(Super Bowl)
Trivia: What is the "Rule of 72" used to calculate?
(Doubling Investment)
Trivia: Which is older: Nintendo (1889) or Coca-Cola (1886)?
(Coca-Cola)