SEM Vocabulary
2025–26 NBA Season
Tennessee March Madness Project
NHL 2025–26
Sports Business & Big Events
100

This is a marketing strategy that rewards repeat customers with points, discounts, or exclusive perks to keep them coming back.

Loyalty Program

100

This OKC team was the favorite to win the Western Conference heading into the 2026 playoffs.

Oklahoma City Thunder

100

This is the year the University of Tennessee was founded, making it one of the oldest public universities in the U.S.

1794

100

This Florida team won back-to-back Stanley Cups in 2024 and 2025, beating the Edmonton Oilers both years.

Florida Panthers

100

This Saudi-funded golf league is reportedly facing a possible shutdown in 2026 after years of disrupting the PGA Tour.

LIV Golf

200

This is a legal agreement where a company pays for the right to use another brand's name, logo, or characters on their products (think Nike paying to put an NBA team logo on a jersey).

Licensing

200

LeBron James said he was looking forward to sharing the floor in the 2026 playoffs with THIS family member.

Bronny James (his son)

200

This two-time NCAA champion (2007, 2008) was the first woman to dunk in an NCAA tournament game and is a WNBA legend who played for Tennessee.

Candace Parker

200

This Colorado team clinched the Presidents' Trophy in April 2026 as the team with the NHL's best regular-season record.

Colorado Avalanche

200

WWE's biggest event of the year, held over two nights in April 2026 (likely in Las Vegas), goes by this name and number.

WrestleMania 42

300

This refers to the fees paid by TV networks and streaming services for the legal permission to air live games and events.

Broadcast Rights

300

This player was second in the NBA in rebounds per game this season

Josh Hart

300

This Tennessee alum is the CEO of Pilot Flying J and also owns this NFL team based in Ohio.

Jimmy Haslam / Cleveland Browns

300

This coach was fired by the Vegas Golden Knights on March 29, 2026 and replaced by John Tortorella — who promptly led Vegas on a 7-0-1 run to clinch the Pacific Division.

Bruce Cassidy

300

Dana White announced the UFC would return to THIS Pennsylvania city for UFC 330 in 2026 — its first event there since 2019.

Philadelphia

400

This term describes the strategies teams and leagues use to build emotional connections with their supporters through social media, events, promotions, and interactive experiences.

Fan Engagement

400

The NBA announced the Nuggets and Pacers would face off in THIS country's caThese two teams are the current favorites to win the 2025–26 NBA Championship out of the East and West respectively.pital city next season as part of the league's global games.

Mexico City (Mexico)Celtics and Thunder

400

This SEM vocabulary word describes a digital strategy where brands partner with social media creators who have credibility and niche audiences — like Dunkin' teaming up with Charli D'Amelio.

Influencer Marketing

400

The 2026 Stanley Cup Playoffs kicked off on this date in April, the same day the NBA Playoffs began.

April 18

400

Both the NBA Playoffs and the Stanley Cup Playoffs kicked off on this same date in April 2026.

April 18

500

This is the commercial value a brand holds based on consumer perception, loyalty, and recognition — essentially what a name like "Jordan" or "Yankees" is worth beyond its products.

Brand Equity

500

Who is the starting center for the Charlotte Hornets?

Moussa Diabate

500

In the project's bracket, Tennessee played this Ohio-based team on Friday, March 20th at 4:25 PM at Xfinity Mobile Arena in Philadelphia.

Miami (Ohio) Redhawks

500

This Penn State forward sits atop 2026 NHL Draft boards as the projected #1 overall pick.

Gavin McKenna

500

This famous golf tournament, held every April at Augusta National, awards its winner a Green Jacket.

The Masters