Marketing 4U
My Definition
Say S'WOT?
Network=Net worth
Pop-pourris
100

John, Paul, George and Ringo

Who are the Beatles?

100

The process/technique of promoting, selling and distributing a product.

What is marketing?

100

Strengths, Weakness, Opportunities, Threats 

What are the categories of a SWOT Analysis?

100

This 1936 book laid the ground rules for networking and using persuasive skills.

What is How to Win Friends and Influence People?

100

This artist re-recorded their albums to gain control of the masters.

Who is Taylor Swift?

200

Attract, Engage, Convert, Retain 

What are the steps of the Music Marketing Funnel?

200

Process of identifying and selecting a specific group of people to receive a marketing message.

What is Targeting?

200

Strengths & Opportunities

What are the positive aspects of a SWOT analysis?

200

This American writer once said, “To be interesting, be interested.” 

Who is Dale Carnegie?

200

This band re-visited their History in 2024.

Who are controller.controller?

300

Product, Price, Place & Promotion

What are the 4 P's of Marketing 

300

Sales/streams, click-through rates, and ticket sales are measurable examples.

What are Key Performance Indicators?

300

These internal aspects of a SWOT are under your control.

What are Strengths and Weaknesses?

300

Active listening, clear concise speaking, honest interactions. 

What are good communication skills?

300

Most Grammy-winning artist of all time.

Who is Beyonce?

400

Who? Where? How? Why? 

What are the 4 Q's (Questions) of Music Marketing?

400

Classification of people according to their beliefs, values, goals and hobbies.

What are psychographics?

400

Weaknesses & Threats

What are negative aspects of a SWOT analysis?

400

Join industry organizations, attend events, and seek out mentors.

What are effective ways to network?

400

This artist interpolated Shawn Desman's "Shook".

Who is Zeina?

500

Songwriter, Publisher, Performer, Label/Maker

Who are the 4 main rightsholders in music?

500

Statistical information such as gender, age, income, education

What are demographics?

500

These external factors of SWOT are out of your control.

What are Opportunities & Threats?

500

Meeting new people who share a profession, industry or interests.

What is Networking?

500

They changed their name to a symbol in 1993.

Who is Prince?