MZR Enrollment
Earning & Tracking Savings
Membership Levels & Tiers
Targeting & Strategy
Resources
100

When does pricing go into effect for new enrollments?

New price discounts take effect up to 11 business days from the customer enrollment date.

100

How can members track their MZR sales progress and savings?

Members can register their My Zoetis Rewards account at the My Zoetis Rewards website to track program activity and savings and view overall program activity.

100

How much notice must a customer give and in what form must the notice be given if a customer wishes to forfeit MZR enrollment?

21 days’ prior written notice to Zoetis

100

How can legacy reagent customers become eligible for MZR Diagnostics?

By upgrading to Freedom Flex

100

What resources are available for overviewing the MZR Dx program with your customer?

The Program Overview Sell Sheet and the New Customer Sell Sheet.

200

What acquisition programs is MZR Diagnostics compatible with?

Freedom Flex, Cash Deals, Standard Leases, Optimize Dx (note: OptimizeDx is only compatible with MZR POC and MZR Imagyst)

200

Are members eligible to participate in other seasonal rebates and seasonal discount programs?

Subject to finance and marketing approval

200

When do the formal business evaluation periods occur?

  • The Midyear Evaluation and re-tier process will occur during June-July
  • The End of Year Evaluation and re-tier process will occur during November-December
200

How can MZR Diagnostics be used as a wedge strategy?

MZR can be used as a wedge to gain the rest of the portfolio by offering stackable incentives across the full Zoetis portfolio.

200

Who do I contact about questions related to MZR enrollment?

MZRDx@zoetis.com

300

Do I need to enroll child locations?

No. Once a parent location is enrolled, the benefits are automatically applied to every location.

300

Does a customer have to enroll in all three categories at the same time to be eligible for the Annual Achievement Rebate?

No. Enrollment can be staggered. To qualify, a customer must be enrolled in all three categories (MZR Point-of-Care, MZR Imagyst, MZR ZRL/OptimizeDx) in the same calendar year.

300

When do tier upgrades occur and are the upgraded tiers pro-rated?

Tier upgrades can happen anytime between January 1 and October 31. Upgrades require a new enrollment form and are not pro-rated.


300

How can you use MZR Diagnostics as a strategy for acquiring business?

Pair MZR with eligible acquisition programs to offer customized incentives based on the customers unique testing volume and opportunity to grow.

300

What resources are available to me for enrollment support?

  • MZR Enrollment Training Guide
  • FAQs
  • MZR Enrollment Tutorial Video
400

What is the criteria for enrolling a customer?

A proposal must exceed the tier minimum OR the customer’s prior year sales, whichever is higher. An enrollment cannot be submitted unless this criterion is met.

400

How is the Annual Achievement Rebate earned?

To receive the 5% Annual Achievement Rebate, your customer must:

  • Be enrolled in all three product discount groups.
  • Reach the minimum spend in each discount group.
  • Grow their annual sales from the previous year in each discount group.
400

What is the process for requesting a downgrade or removal outside of the formal business evaluation period?

Any downgrade requests outside of the formal evaluation periods require ABM and finance approval. Send business rationale along with ABM approval to MZRDx@zoetis.com so it can be sent to finance for approval.

400

How can you use MZR Diagnostics as a strategy for growing business?

Grow your base by targeting customers below potential VAW (Vetscan Annual Worth) as a means to pull through potential.

400

What two ways can you build a proposal?

Manually or by using the automated clinic calculators

500

What products are part of MZR Diagnostics?

  • Customers are eligible to receive discounts on all Chemistry and Hematology consumables when they enroll in MZR Point-of-Care. This includes consumables run with an i-STAT.
  • Customers are eligible to receive discounts on all consumables and testing applications associated with the Imagyst® when they enroll in MZR Imagyst.
  • Customers are only eligible to receive discounts on certain tests when they enroll in MZR Zoetis Reference Laboratories. ZRL send-out, histopathology, and cytopathology tests are excluded from the discount, however, they do count toward the customers commitment threshold and rebate.
500

How is the Annual Achieve Rebate paid?

The rebate is paid on growth dollars in each category and shall be calculated as 5% x total growth in purchase dollars (purchase dollars growth = the amount of sales exceeding prior year sales between Jan 1 – Dec 31).

500

What is Program Governance and what is your role?

Sales Accountability is the foundation of Program Governance. Collectively as a team, you monitor customer performance through account management activity and leverage tracking to continuously drive growth and engagement.

500

How can you use MZR Diagnostics as a strategy for defending new business?

  • Defend legacy customers who have a contract near expiration by upgrading to Freedom Flex and Enrolling in MZR.
  • Defend customers who are out of contract by enrolling in MZR. You’ll gain a commitment, boost loyalty, and can track their engagement.
500

What resources are available to me for tracking a customer’s progress?

The MZR Tableau Business Dashboard and the MZR Membership Update Report