NIL Basics
NIL started in this year allowing athletes to earn money off their personal brands.
What is 2021
This tendency causes athletes like Angel Reese to often face more media criticism than male athletes, affecting their NIL opportunities.
What is media bias?
This former Big Ten women's basketball star massively performed to get deals comparable to the top male Big Ten athleres.
Who is Caitlin Clark?
Male athletes like Jeremiah Smith often earn NIL due to performance, while female athletes like Olivia Dunne earn NIL through social media, raising questions about equality and effort, which doesn't follow this set of ethics.
What is Virtue Ethics?
These 2 sports, one male and one female, are typically the highest NIL sports at a University for each gender.
What is women's basketball and men's football?
This major court case led to major changes in NIL.
What is NCAA v Alston
This has a major difference between men and women in how often and widely athletes appear online.
What is media exposure?
This University is known for directing over 80% of funds to football players.
What is the University of Oregon?
Female athletes often rely on personal branding due to fewer opportunities than male athletes, underscoring the need for fairness and support between genders, highlighting this ethical theory
What is care ethics?
This collegiate women's sport has recently matched the viewership of men's but still receives significantly less NIL endorsements.
What is NCAA women's basketball?
This violation includes when an athlete is given money due to their in game performance.
What is a pay for play violation
During March Madness, popular highlights from the men's tournament were broadcasted more than women's, taking away media exposure and affecting NIL opportunities.
What is highlight coverage imbalance?
An Akron volleyball player has more online presence than a basketball player, so she gets more brand deals due to this.
What is social media influence?
At the University of Michigan, NIL heavily focuses on football and men's basketball, while women's teams receive fewer opportunities, putting this in question.
What is the common good?
This spring sport often has a higher rate of NIL endorsements for female athletes due to their social media presence.
What is Gymnastics?