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Sales Organization
Sales Roles
Lead Types
Cvent Funnel
Stats and Zingers
100
Primary goal is to educate on CSN and get venues to take ownership of their profile and respond to RFPs
What is VET (Venue Experts Team)
100
Serves as first point of contact to prospective customers
What is PS (Pre Sales)
100
Invited to a presentation, can't attend due to schedule conflict, interested in an alternative
What is No/Yes
100
Funnel that helps accurately forecast
What is Unweighted Funnel
100
14,000+
What is Total Number of Cvent Customers
200
Joins sales calls to assist with technical and functionality questions
What is TSCs (Technical Sales Consultants)
200
Renews Cvent customers
What is AM (Account Manager)
200
Cold calls for Event, CC and CT
What is IRCELs
200
Opportunity stage when prospect says they're going to sign this Friday
What is Verbal
200
157,000
What is Number of Active Users
300
Sells event management software at a discounted rate in exchange for guaranteed room nights and RFP commitments
What is TPP (Third Party Planner)
300
Hosts Cvent presentations
What is DS (Direct Sales Reps)
300
Venue who has received their first RFP and sends proposal to planner
What is FTR
300
First stage of the Cvent Funnel
What is Prospecting
300
3.5B+
What is Number of Emails Sent since 1999
400
Part of the Hospitality Cloud, focuses on the "Big 5"
What is SAT (Strategic Accounts Team)
400
Drives traffic to Cvent presentations
What is PS (Pre Sales)
400
Prospect calls into the sales queue
What is ACD
400
Opportunity stage when a prospect has received pricing
What is Proposal Sent
400
234,000
What is Number of Hotels and Venues listed on the CSN
500
Serves as first POC for incoming web form leads
What is SPT (Special Projects Team)
500
Identifies future upsell and cross-sell opportunities
What is AM (Account Manager)
500
Campaign around calling prospects using a competitor
What is CIA
500
Opportunity stage when Terms of Use are being redlined
What is Legal
500
5.5M
What is Total Number of App Downloads