Models (S, Kotter, Lwein)
Ronnie calls himself this term from the S-shaped diffusion curve for Clash Royale
What is a Maven? (somehow 9 years on the game)
They love discovering new things, testing them, and sharing their knowledge.
This term refers to the gap between two individuals or groups in a network who are not directly connected but could benefit from being linked.
What is a structural hole?
Many organizations fail here because they underestimate how hard it is to get people out of their comfort zones.
What is a powerful guiding coalition?
Risks of being a peripheral specialist, give an example
If they not linked to others, no
one can leverage their
knowledge. Involving them too deeply in
the network may make it
difficult for them to maintain
their expertise
Ex: Christian on the Bible
If an organization wants employees to embrace hybrid work permanently, Lewin’s model suggests they must first make people dissatisfied with the current situation. Which step is that?
What is Unfreezing (creating readiness for change)?
What is the difference between pragmatists vs the conservatists
Pragmatists are persuaded by evidence of success, while conservatists are persuaded by social norms and the inevitability
Name all steps of the Kotter 8-step model in order and give examples for each one about Losan recruiting for ACF
1. Establish a sense of urgency: She shares how ACF helped her find peace and friends during tough times. Make the need to act personal and emotional.
2. Build a Guiding Coalition: Losan recruits Jasmine, Daniel, and Carolyn who has influence and commitment for the cause. Build a united team that models enthusiasm.
3. Develop a Vision and Strategy: She plans small, fun events to make the vision tangible. Show what success looks like and how to get there.
4. Communicate the Vision: Use every channel possible to spread the message. Talks about ACF in casual conversations, group chats, and social media.
5. Empower Broad-Based Action: She pairs nervous friends with welcoming ACF members. She dismantles anxiety as a barrier. Make it easy to say yes and hard to stay stuck.
6. Generate Short-Term Wins: Celebrate visible, meaningful victories. Taking a group picture to commerate the moment. Turn small victories into proof the change works.
7. Consolidate Gains and Produce More Change: Use momentum from early wins to drive deeper change. Invites friends to help with service projects or join small group. Now they’re inviting their own friends.
8. Institute the changes in the culture: Embed change into routines, culture, and identity. Weekly hangouts in ACF large group. The change becomes part of who they are, not just what they do.