Sample
This type of B2B vendor has the highest Data Acceptance Rate (DAR).
What is Expert Network?
This refers to the place where ResponseID catches behavioral fraud.
What is In-survey?
The year OpinionRoute was founded.
What is 2013?
The first step in the OpinionRoute sales process is to identify these potential customers.
What are Leads?
The year the first iPhone was released.
What is 2007?
This acronym alludes to a two-step process where respondents join a panel to take surveys on a repeating basis
What is Double opt in or DOI?
In 2024, we split QCs in the Navigator into these two categories.
What are Manual and Auto?
This is the name of the OpinionRoute podcast.
What is GatorAid?
The percent of our 2024 clients that are one-stop shoppers.
What is 53%?
CleanID blocked this many clicks for fraud in 2024.
What is approx 1M?
This refers to tech-driven approach where suppliers sell access to their respondents through APIs and auctions
What is Programmatic?
This is where we host our infrastructure.
What is AWS or Amazon?
This many people have won the golden gator.
What is 7?
This is the % of clients that grew with OpinionRoute in 2024 compared to 2023?
What is 50%?
We spent the most money with this sample vendor in 2024.
What is Lucid?
This is a key focus with our sample vendors in 2025.
What is setting up APIs into the Nav?
VPN stands for what?
What is Virtual Private Network ?
This was OpinionRoute's first client ever (and still is a client today!)
What is Brookmark?
These two clients set a record at OpinionRoute last year for spending over $1M with us. Who were they?
Who are TRC and Emerald?
This is the United States adult population.
What is 260M?
Reduction factor is sample divided by population. What is the reduction factor of the sample universe in the United States?
What is 0.06%
The name of OpinionRoute’s proprietary platform that acts as a the bouncer at the front door of the Navigator.
What is CleanID?
The original location of OpinionRoute HQ.
What is Terence's basement?
This is the client that we do the most trackers with annually.
What is Comscore?
The absolute favorite to win the NBA Title in 2025.
Who are the Cleveland Cavaliers!