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Concept of the Workout
History of OTF
SA Job Overview
MBO
Sales
100

Weight floor equipment includes the

AB Dolly, BOSU, Dumbbells, Medicine Balls, TRX Suspension Trainer,Bands, and workout bench

100

Our Values

  • Integrity 

  • Passion 

  • Accountability 

  • Innovation 

  • Community 

100

SA Uniform

Orange shirt, black workout pants, clean sneakers, no backwards hats

100

Members off the waitlist within 8 hrs get what kind of message confirming their class.  

Email

100

The system OTF uses for Lead Management 

Orangebook

200

These are the 3 different workout types

Endurance Strength Power

200

Our service standards

  • Attitude 

  • Approach 

  • Appearance 

200

DOUBLE JEOAPRDY

The Daily Production Model

40 calls 🡪 10 leads 🡪 4 app 🡪 2 sales

200

these are intros or cross regional taking a class for the first time at your studio

Green Stars

200

The system OTF uses to overcome objections

EIRM

300

Orangetheory Fitness currently uses the what equation to determine max heart rate for new and current members

Tanaka

300

Founders of Orangetheory fitness

  • Ellen Latham - Creator, co founder,partner. 

  • Dave Long - CEO , co founder, partner.

  • Jerome  Kerm - Co founder, partner. 

300

This is the OTF Late policy 

5 minutes

300

DOUBLE JEOPARDY

These are the qualifications for a perfect profile

picture, phone#, address, emergency contact, all email options clicked, cc swiped, medical alerts.

300

These devices are what sets OTF apart 

Heart rate monitors 

Bonus:

What are the monitors

400

DOUBLE JEOPARDY

a term used to describe an elevated volume of oxygen consumed (elevated metabolism) during the recovery period following exercise?

EPOC

400

Founded in 2010 , First studio opened March 2010

  1. Fort Lauderdale, FL

400

This is the Minimum age someone can take an OTF workout with a parent 

14-15

400

They are legal documentation of events, conversations, compliance, injuries and the studio’s overall method of internal communication regarding a particular member/prospect/guest

Contact Logs

400

This is the first step of the proper sales process

  1. Meet & Greet

500

Shock absorption system that reduces the impact on the joints for a more comfortable workout and quicker recovery

FLEX DECK

500

DOUBLE JEOPARDY

The 7 exceptional practices of high performing studios

  1. Know That Everyone Matters. 

  2. Sweat The Small Stuff 

  3. Think Globally 

  4. Be Remarkable 

  5. Lead By Example 

  6. Always Be An Orange Ambassador 

  7. Pay Your Success Forward

500

Name 3 OTF Standards:

  1. Ultilization 80% per month 

  2. Workout Traffic 5000 workouts per month 

  3. Intros 150 per month 

  4. New joins 75 per month 

  5. Recurring base 700+

  6. Attrition >5%

  7. Retail $5000 per month 

  8. Total revenue $84000 per month 

  9. Member mix 85% membership / 15% packs (40% Premier) 

  10. Comp Sessions not exceed 25 per month.

500

These colors document members status in class

Blue, Grey, Red, Green

500

DOUBLE JEOPARDY

30 second pitch

  1. We are a 1 Hour Full Body Group Workout that makes it simple for you to get more life. 

  2. We focus on Heart Rate Based Training guaranteed to produce results from the inside out. 

  3. Our workout is backed by science proven to burn more calories post-workout. 

  4. Tracked by technology, so you can monitor your results in real-time. 

  5. Each workout is inspired and led by certified coaches to make sure you don’t overtrain or under-train.