An attempt to discredit an opponent by giving them titles that do not actually fit.
What is name calling
100
When statistics are manipulated to represent something they do not actually test.
What is misuse of statistics
100
Al Gore speaking to an environmentalist group with the Grand Canyon as his background; a politician making a speech in front of the United States flag or picture of Thomas Jefferson; President Clinton next to Rosa Parks during a civil rights speech.
What is transfer
100
I hate this teacher, he assigns homework every night and demands it be done by the next class or you get a zero, he's such a tyrant!
What is name calling.
100
Vote Liz Lemon for Senate, she's the type of woman you'd let carpool your children to soccer practice.
What is plain folks
200
Urging people to support your claim because it is popular and everyone else is doing it.
What is bandwagon
200
When someone loved, popular, or respected give a statement of support for your idea or product even if that person has no expertise on that product.
What is testimonial
200
85% of students surveyed said they would prefer to eat cake than be named secretary of defense for the United States.
What is misuse of statistics
200
Elect Bill Brasky. He's a veteran, a patriot, a father, a Christian, and, above all else, he is American!
What is loaded words
200
Justin Bieber says drink Pepsi!
What is testimonial
300
When the speaker attempts to tap into the audience’s desire to be exclusive and better than other people.
What is snob appeal
300
When the author uses personal attacks against their opponent rather than addressing the issues.
What is ad hominem
300
If you don't wait an hour after you eat to go swimming, you'll drown.
fear tactic
300
How could you even think about electing Bill Brasky? Bill’s body odor smells like Ramen noodles!
What is ad hominem.
300
Only the coolest of the cool are allowed to buy that purse, you have to have 20 friends who all dress like you come with you when you buy it or they wont sell it to you!
What is snob appeal
400
Using words that always mean good things in order to drum up support for your side.
What is loaded words
400
When the author attempts to gain compliance through threat of what might happen if they choose not to agree
What is appeal to fear
400
If we ban Hummers because they are bad for the environment eventually the government will ban all cars, so we should not ban Hummers.
Slippery Slope
400
We have to spend less on hospitals, otherwise we won't be able to afford education improvements.
What is false dilemma.
400
We either invade Iran now or they'll bomb us with the nuclear bombs that they don't have!
What is either/or fallacy
500
When the author tries to win support by attempting to seem like “just one of the guys”.
What is plain folks
500
When the author tells the audience that there are only two choices, one good and one bad, when there are actually many choices.
What is false dilemma
500
Dr. House in an ad claiming that Advil is the best headache medicine.
What is false authority
500
Gas prices have gone up 36% since the Democratic party chose Nancy Pelosi to be Speaker of the House
What is false analogy
500
I saw lights in the sky. There definitely is life on other planets.