Foundations of Persuasive Speaking
This is an appeal to emotion.
What is pathos?
This should never be done in a conclusion.
What is adding new information?
This is an existing belief, attitude, etc.
What is an anchor?
The way in which listeners absorb persuasion through body language, attire, etc.
What is the peripheral route?
This is the speaker's responsibility.
What is the burden of proof?
This is an appeal to your own credibility/morality.
What is ethos?
This should state the point of your speech in the introduction.
What is a thesis?
A falsehood based on popular opinion.
What is ad populum fallacy?
Has a strong influence on human behavior.
What is social pressure?
When people agree with something wholeheartedly despite contrary evidence.
What is true belief?
This is the type of persuasion most likely to change an anchor.
Should be restated differently in the conclusion.
What is a thesis?
Positions that are too far from the anchor.
What is the latitude of rejection?
When listeners are more likely to accept a bigger second request or offer when contrasted with a much bigger request.
What is contrast effect?
A generalization that remains to be proven with reasoning and evidence.
What is a claim?
This may change actions, but doesn't change anchors.
What is coercion?
This begins a body section.
What are transitions/topic sentances?
May be inconsistent because consistency requires effort.
What are behaviors/attitude and behavior inconsistencies?
The influence wording has on our perception of choices.
What is framing?
Happens when people don’t have facts on a topic or are presented with wrong information in the form of unfounded claims or false/misrepresented evidence.
What is a misconception?
This typically doesn't work.
What is conversion?
This should be done early in the introduction.
What is the use of an attention getting strategy?
These beliefs conform more closely to actual behaviors than those formed indirectly.
What are first-hand attitudes (formed from direct experience)?
The explanation for how listeners cope with the bombardment of persuasive messages by sorting them into those that are important and those are less relevant.
What is the ELM?
What is lack of critical thinking and this ones actually pretty open ended so I'm leaving it there.