Authors Purpose
The intent of what the author wrote
What is authors Purpose
The way an author organizes the contents in a text
What is text structure
The use of citation, facts and information
What is evidence
A commonly used techniques that involes extreme exaggeration
What is a hyperbole
The ability to image and target it a reading towards a certain audience
What is audience Awarness
If an ad pops up, what is it trying to convey?
What is it is trying to sell something
How should a presuasive essay be structured?
What is PEEL method
Point, Evidence, Explanation, Link
An evidence that uses Stories as evidence
What is anecdotal evidence
A technique that emphasizes certain areas in an image
What is focal point
Dividing your audience into groups that allow for a more personalized target
What is audience segmentation
What are the 5 types of authors purposes
What is PIEED(Persuade, Inform, Entertain, Explain and Describe)
A type of method that focuses on logical arguments
What is toulmin model
The type of evidence gained from Observations/experiments
What is empirical evidence
Limited time offers are also know as
What is scarcity and urgency
Evaluated the audiences reaction and behavior to your product. Can help understand what to improve on your product
What is journey mapping
The use of certains words that may convey the authors purpose
What is Connotation words
A technique that focuses on finding a middle ground by coming to a conclusion that contains agreement for both sides of an argument.
What is rogerian argument
What category of evidence does the following prompt fall under:
According to a 2023 report by the U.S. Department of Health, the new healthcare policy reduced patient wait times by 25% and improved patient satisfaction ratings by 15%.
What is statistical evidence
The use of colors to stimulate certain emotions
What is color physchology
Conducting research based around the culture, can help target specific countries or regions. Like for example,know when dia de los muertos could help you time launch a product that relates to it.
What is Cultural Anthropology Analysis
The act of leaving out or excluding non essential details that hint to a deeper meaning
What is omission
What does monroe's motivated sequence consist of
What is attention, need, satisfaction, visualization & call to action
Evidence from the source(ex:documents or books)
Evidence from a summary and an analysis
What is primary evidence
What is secondary evidence
What are the three rhetorical appeals
What is Ethos, Pathos and Logos
The use of illogical arguments to prove a point/prove a point wrong.
What is logical Fallacy