Persuasive text types
Construction of persuasive media texts
Issues, points of view and contentions.
Language analysis
Persuasive Techniques
100
News reports and articles
What is the text type that are written or delivered by journalists, reporting on the important facts and details of an important event.
100
Omission
What is the persuasive technique used to not tell the full truth about a product so that it seems more appealing eg. "up to 50% off!"
100
An Issue
What is a contentious or complex situation, usually having its origins in an event.
100
Language analysis
What is the study of how language is used in the media, including a discussion of and analysis of how writers and speakers attempt to persuade their audiences to share their points of view. By doing this, you will have an awareness of the different text types through which viewpoints can be presented and the typical audiences of these text types.
100
Facts and statistics
What is the techniques used to persuade people with logical evidence and numerical detail
200
Editorials
What is the persuasive text type written by a team of editors to reflect the views or line of the newspaper.
200
Positioning the audience
What is the careful language choice of authors to get their audience to support their point of view.
200
An event
What is something that has happened.
200
Purpose
What is the reason all texts are written, often a single persuasive text will have a number of these. Part of your job when completing a language analysis is to establish what these are.
200
exaggeration or sensationalism
What is use of provocative images and language and exaggeration.
300
Opinion pieces
What is the text type that are, unlike editorials, have named authors who are not necessarily on staff at the paper but still present an informed point of view to discuss controversial issues and widen debate.
300
Euphemisms
What is a mild or indirect way of expressing a usually unpleasant fact to avoid causing offence to individuals or groups eg. saying 'passed away" instead of "died"
300
Points of view
What is an argument about an opinion? A belief based on prior knowledge and /or experience.You have in a democratic country a right to express this freely.
300
Audience
What is the people for who the text is intended?
300
Irony
What is the use of humour found in contradictory situations often highlighted by the use of sarcasm, eg. "In order to ensure our freedom, more control is required"
400
Persuasive essays
What is the text type that is a composition usually short and in prose on any subject that gives a persuasive view on one side of a subject.
400
Bias
What is the consideration of the difference between a fact (undisputed truth) and an opinion (subjective truth or opinion).
400
Contention
What is the central idea that the author of a persuasive text is trying to persuade the audience to accept, supported by a number of reasoned arguments and credible evidence.
400
Form
What is the text type, including the structural features of the text and the language used in the text.
400
Inclusive and exclusive language
What is The effective use of "us" and "we" to include and "them" and "they" to exclude.
500
Advertisement
What is a text type that is everywhere including: on television, radio, a variety of print media, on the Internet, and on billboards that are usually created by copywriters at advertising agencies and are designed to sell a particular product.
500
Target audiences
What is the body of people who typically read certain newspapers, watch particular T.V. shows, buy certain magazines, visit favourite websites and listen to particular radio programs is known as this.
500
Tone
What is something in a text that can change the way a point of view is understood using language, in particular the use of adjectives and synonyms.
500
Emotional appeal
What is the attempt to persuade through emotional appeal which triggers an emotional appeal from the audience.