Platform & Workflow
This PhotoDay feature lets photographers set up and manage jobs, access reports, and track orders.
What is the Studio Panel (Dashboard)?
This app is used by photographers during photo day to tag subjects and auto-link images.
What is the Capture App?
This PhotoDay tool lets parents pay in advance and choose images later.
What is AdvancePay?
This total revenue number reflects all customer purchases across a studio’s galleries.
What is Gross Merchandise Value (GMV)?
What is a limitation of traditional pre-pay methods?
Limits upsell (also accept onerous paper trail)
This is what happens to every order after a customer checks out.
What is: it’s automatically sent to the lab, printed, and shipped to the customer?
This feature uses facial recognition to match photos to individuals during or after capture.
What is FaceFind?
This happens when a parent spends more than their AdvancePay credit.
What is: they pay the difference at checkout?
This type of photography studio (end market) often uses AdvancePay as a substitute for session fees.
What is dance photography?
These three platforms or methods are commonly replaced by PhotoDay.
What are GotPhoto, paper order forms, and QR-code workflows?
This is how PhotoDay handles sales tax for photographers.
What is: it acts as a marketplace facilitator, collecting and remitting tax automatically?
This gallery type uses a shared access code, and FaceFind helps parents quickly find their child’s images within it.
What is a Group Gallery?
Name 2 ways Photoday helps boost participation rate (of parents buying photographs)
Opt ins, Automated Marketing sequnces, Onsite marketing resources, conversion in gallery, offers
This feature allows a school or league to have one master access link for multiple job galleries.
What is an Organization Page?
This feature helps increase participation and AOV through automated nudges.
What are Smart Text Marketing and Promotions?
Name 2 features that allow studios to run their full photo workflow from capture to delivery without separate tools.
What are automated marketing, online galleries, and integrated lab fulfillment?
What type of gallery would you recommend a photographer use for graduations?
What is Group or Public Galleries?
This KPI measures the average amount each buyer spends on their order.
What is Average Order Value (AOV)?
What was JD's prior profession?
What is undercover ATF agent?
These two things are the most important parts of a strong discovery conversation.
What are identifying ideal customer profile (ICP) and uncovering pain points?
This internal PhotoDay team provides in-app live chat support and customer success coaching.
What is the Bubble Team?
What is the town name that is most closely tied to Alex's education?
What is Durham? (NC or UK)
Describe what happens when a parent subscribes to a gallery via text before picture day.
What is: they receive automatic updates when photos go live, reminders, and promotional offers, keeping them engaged and increasing purchase likelihood?What is Gross Merchandise Value (GMV)?
This rule of thumb helps studios estimate what they should aim for in revenue per subject photographed.
What is $20 per subject?
Name 2 ways that a photographer can boost AOV
AP, More poses, increased photo quality, etc.