Video
The printer
The ligth bulb
Design vs Engineering
Industry strategies
100

What two types of obsolescence are there?

Planned and perceived

100

What does the service technician say when we take the printer in?

It's not worth repairing it / Buy a new printer

100

Who wanted to develop a lasting light bulb?

Thomas Alva Edison

100

Which company sold the longest lasting car?

Ford

100

According to the magazine, what was a disaster for business?

A product that doesn't break

200

Give three examples of objects that are thrown away

plastic bags, coffee cups, mops, dvds, cameras, barbecues and computers

200

Where is the programmer who provides the solution from?

From Russia


200

How long did the first light bulb last?

1500 hours

200

Which car was the longest lasting?

Model T
200

According to Bernard London, what could help end economic depression?

Planed obsolescence
300

Why throwing away a computer when it is still usable?

Because the new pieces do not fit together

300

Generally speaking, how do people do to solve the problem?

Buying a new printer

300

How long did the most long-lastin light bulb last?

100000 hours

300

Which company was the competitor?

General Motors

300

What were the positive effects of planned obsolescence?

More production and more employement

400

What is perceived obsolescence?

Changing the way things look to increase purchases

400

What makes the printer to display a message?

A microchip is programmed to display the message.

400

What did the Phoebus cartel do?

It preassured companies to make light bulbs with a maximum lifespan of 1000 hours.

400

What was the strategy to sell more cars?

Focusing on the design instead.

400

According to Brook Stevens, what three things did consumers want?

Newer, better and sooner things

500

What are the negative consequences of obsolescence?

The products disposal.

500

What is the programmer's solution?

A software that avoids the message

500

What happened with companies that made long-lasting light bulbs?

They were not able to enter the market

500

How many cars did the company sell before taking the model off?

15 million units

500

According to stevens, what was the negative consequence of a consumer society?

Poorer products