What two types of obsolescence are there?
Planned and perceived
What does the service technician say when we take the printer in?
It's not worth repairing it / Buy a new printer
Who wanted to develop a lasting light bulb?
Thomas Alva Edison
Which company sold the longest lasting car?
Ford
According to the magazine, what was a disaster for business?
A product that doesn't break
Give three examples of objects that are thrown away
plastic bags, coffee cups, mops, dvds, cameras, barbecues and computers
Where is the programmer who provides the solution from?
From Russia
How long did the first light bulb last?
1500 hours
Which car was the longest lasting?
According to Bernard London, what could help end economic depression?
Why throwing away a computer when it is still usable?
Because the new pieces do not fit together
Generally speaking, how do people do to solve the problem?
Buying a new printer
How long did the most long-lastin light bulb last?
100000 hours
Which company was the competitor?
General Motors
What were the positive effects of planned obsolescence?
More production and more employement
What is perceived obsolescence?
Changing the way things look to increase purchases
What makes the printer to display a message?
A microchip is programmed to display the message.
What did the Phoebus cartel do?
It preassured companies to make light bulbs with a maximum lifespan of 1000 hours.
What was the strategy to sell more cars?
Focusing on the design instead.
According to Brook Stevens, what three things did consumers want?
Newer, better and sooner things
What are the negative consequences of obsolescence?
The products disposal.
What is the programmer's solution?
A software that avoids the message
What happened with companies that made long-lasting light bulbs?
They were not able to enter the market
How many cars did the company sell before taking the model off?
15 million units
According to stevens, what was the negative consequence of a consumer society?
Poorer products