Zip Code & Rate Tool
Group A or B
Talk Track
Feedback & Channels
Pilot Hypothesis
100

Why is it important to confirm the zip code in Salesforce?

The zip code determines which rates to pitch, ensuring accurate and consistent information.

100

How do you determine if a provider is Group A or Group B?

Add the zip code into the Rate Tool; it will determine whether the provider is in Group A or Group B based on the zip code.

100

What words should you avoid saying on calls with providers?


"experiment," "pilot," or "test"

100

What are the two main ways to share provider feedback in the pilot?

Share daily highlights in the Slack channel and participate in bi-weekly feedback sessions to discuss provider calls and insights

100

What’s the main hypothesis of the pilot?

Lowering payouts will increase Headway’s net revenue per provider without significantly impacting activation rates.

200

What happens if the wrong zip code is added to the system?

Sharing the incorrect rates could jeopardize the integrity of the pilot and skew the results.

200

What is the key difference between Group A and Group B?

Group A providers do not experience payout changes, while Group B has reduced payouts by an average of $5 to test impact on net revenue per appointment.

200

What type of insights are you looking for from the bi-weekly feedback sessions?

Insights on payout impact (does it affect activations?), provider concerns (rates too low?), and any drop-offs or referral surprises.