This P is describes the cost of an item
Price
This term refers to the people who are the "Opposition" to your brand.
Competitors
This type of pricing refers to basing your prices on what your competitors price their items
competitive pricing
This P refers to the location in which products are sold and carried
Place
This term refers to the comparison of product vs price relationship
Positioning
This type of pricing refers to putting together multiple products to give the effect that you're giving a better deal to your customer
bundle pricing
This P refers to the real life aspects of the brand which include things like packaging, smell, word of mouth, etc
Physical Evidence
This term is the general analysis of Strength, Weakness, Opportunities, and Threats of your brand
SWOT analysis
This pricing refers to when you're a new company trying to make a name for yourself causing you to lower your prices compared to your competitors and making a lower margin of profit
Penetration pricing