5 Key dimensions
1st component
context
country
Tolerance
Practicing empathy being non-judgemental and practicing patience
Territory
Areas we feel are our own territory. We all maintain zones of privacy. We all feel comfortable.
Parts of sales message and defining
Opening: gain attention with an offer promise fact or testimonial
Body: build interest and desire; reduce resistance with rational or emotional appeals
Closing: Motivate a call to attention (CTA) with a fight, incentive, or deadline.
2nd component
individualism
A complex system of values, customs traits, and morals.
What do we need to curb?
Ethnocentrism and Stereotyping
What is it?
Sending silent messages
Types of Barriers (7)
Physical
Psychological
Language
Non-verbal distractions
Thought speed
Faking attention
Grandstanding
3rd component
Time Orientation
Mid shared custom
region
Stereotype
Behaviour implied to an entire group.
Examples of Space
Furniture
Room
Arrangement
Decor
Ambiance
Ways to execute AIRA
A: By paying the receiver a compliment
I: Explaining and just the complaint with convincing reasons without anger
R: subtly suggesting the responsibility of the receiver
A: Explaing exactly what action you want to take.
4th component
Power Distance
Small shared custom
society
Ethnocentrism
believing ones cultural group is superior
Space
How we order the space around us tells something about ourselves and our objectices
Strategies (AIRA)
gained Attention
build Interest
reduce Resistance
motivate Action
5th component
Communication Style
Different cultures
are complex systems
What is an intercultural workplace?
A space where everyone from different origins work
Time
How we structure and use time tell observers about our personalities and attitudes
Write to
To request help
To make complaints and claims
To get things done with the organization
and directly mail, email and online messages to sell goods and services