Products
Features & Tools
Yelp History
Yelp Values
100

This Yelp product allows businesses to display a slideshow, remove competitor ads and display Call to Action button to help convert visitors into customers.

Enhanced Profile (Ent/Brand/Emerg)

also known as an Upgrade Package (Partner)

100

This feature allows businesses to showcase their specialties, history, and ownership to build trust with customers.

About this Business

100

Yelp's mission statement

Yelp Connects People with Great Local Businesses


100

Respect, diversity of viewpoints, and a positive attitude are key to this collaborative Yelp value

Playing Well with Others

200

This Yelp product uses a separate phone number to help businesses track leads and calls generated from Yelp.

Call Tracking

200

A button in search results & on the client's business pages that helps drive more qualified leads to a business.

Request a Quote

200

The year Yelp was created

2004


200

This value encourages Yelpers to never settle for standard, favoring creativity over conformity and embracing their remarkable selves.

Be Unboring

300

This product displays ads in search results with custom copy and offer extensions like “See Offer” or “Learn More.” and is available for Enterprise and Emerging reps to sell.

Showcase Ads

300

This tool allows advertisers to specify keywords they want to appear more frequently for in search results

Keyword Boosting

300

The year Yelp went Public

2012


300

This value is all about battling smart, embracing underdog moments, and turning mistakes into learning opportunities.

Tenacity

400

A display ad campaign that leverages Yelp's first party data to create fully customized audience segments to get in front of Yelp users off of Yelp after displaying a buying signal on Yelp.

Yelp Audiences (YA) [Ent & Brand]

400

This tool enables clients to track Yelp ad performance by adding tracking parameters to URLs.

Link Tracking/URL tracking

400

What is the type of business Jeremy needed when he got the idea of Yelp?

A doctor

400

 At Yelp, this value means telling the truth, being straightforward, and over-communicating—no spin required

Authenticity 

500

Look more professional and promote your brand by showcasing what?

Logo

500

This feature provides a badge on a business’s page to indicate they have a valid trade license in their state

Verified License

500

This exclusive group on Yelp recognizes members for their well-written reviews, high-quality photos, detailed profiles, and positive community engagement.

The Yelp Elite Squad


500

This value reminds Yelpers that consumer trust is everything—without it, there’s nothing to offer local businesses.

Protect the Source?