Printland
300 DPI CMYK at reproduction size
What is the proper way to format image files for high-resolution print outpiut?
72 ppi
At what resolution do all web images display?
The practice of NOT focusing a composition in the middle.
What is the Rule of Thirds
For large projects, this must be in place before beginning the tactical components of the design process.
A strategic plan
1920 x 1080 and 300 x 250 are examples of these.
What are aspect ratios or pixel dimensions.
4cp plus fdv/4cp plus fdv
How do you specify 4 color CMYK color plus a flood dull varnish on BOTH sides of a printed sheet?
A RESPONSIVE website
What is a website that automatically adjusts for different devices or browser parameters?
Unfilled areas in a composition to balance those that are filled.
What is White Space?
This document describes the parameters of a project so the client can approve them and should be finalized before design begins.
What is a Design Brief?
Fonts, Linked Images, PDF Proofs, IDML file
What should usually be included in a package created from an InDesign file for a printer?
10 working days
How much time do offset print projects usually require at the printer?
Photoshop document in layers
How is interface artwork typically provided to web developers?
Famous designer that created the IBM logo.
Who is Paul Rand?
This person is ultimately responsible for ensuring that a design projects goals are clearly communicated.
The designer
One contains all different weights and styles, the other is a specific weight and style.
Waht is the difference between a font and a typeface?
1/8, or .125 inches
How much bleed area do most printers require?
HTML structure with CSS styling
What 2 languages are used to create the a)structure and b)styling of a basic website?
What are the 4 principles of design?
Contrast, Repetition, Alignment and Proximity
Brochure mailings, paid media rollouts, broadcast commercials and company rebrandings are examples of these.
What are tactics?
These are the media in which good typography skills are important for a designer.
What is ALL media?
PDF/X 1-a:2001
What is the correct default setting to use for most printers to create a high-res PDF suitable for print?
Worldwide Web Consortium
What is W3C an abbreviation for?
Red and green. Blue and orange. Yellow and purple.
What are complementary colors?
Self-actualization, Esteem, Love/Belonging, Safety and Physiological Needs are components of these.
Maslow's Hierarchy of Needs
Your portfolio, your verbal and written communication skills, your professionalism.
How will you be judged when you graduate and look for a job?