Project 3
The goal of your project is to ____ your audience
what is "persuade"
_____ appeals to audiences through rational thinking, deductive reasoning, and/or factual evidence
what is logos?
An intended or assumed consumer of a text
What is audience?
This acronym represented the minimum requirement of elements you needed to discuss for each of your project 2 artifacts
What is SOAPStone?
In this fallacy, one side distorts the other side's argument to make it easier to attack.
What is strawman?
You will need to compose in three different _____
what is genres?
____ appeals to an audience by evoking certain emotions–whether purposeful or not.
What is Pathos?
The process in which you examine why someone said something the way they said it
What is Rhetorical Analysis
You decide to make a movie poster as one of your texts. The poster includes the title in large font, a big background image showing off your all-star cast, actor/director names in smaller font near the bottom, and the words "COMING SOON." These are ______ of movie posters
What is Genre Conventions?
Your girlfriend walks in on you playing League of Legends instead of working on your multigenre campaign. Disgusted, she says: "Either you get rid of that game, or you're going to flunk out of college."
What is the Either/Or fallacy (aka Black & White or False Dilema)?
You must appeal to at least 2 specific ____ in your texts
what is "audiences"
____ appeals to audiences through the speaker's background, knowledge, or character
___ is the use of language to develop meaning and/or produce action. It's the specific way an author gets a point across
What is rhetoric?
For one of your texts, you want to create a series of tweets. When you try to write them, you find you have to shorten your messages because they exceed the 280 character limit. The character limit is a ______.
In this portion of your project, you will explain what you did and why you did it, and evaluate the effectiveness of your choices.
What is the rhetorical rationale?
_____ appeals to audiences through arguments made as a timely response to a another argument or some specific rhetorical situation.
What is kairos?
The verbal attitude displayed by a rhetor, perceived by an audience
What is tone?
___ is the result of a genre with one or more authors and is normally created with an intended audience.
What is text/artifact?
The ethical fallacy that attacks the person instead of the argument
What is Ad Hominem?
This is a great on-campus resource if you need help with digital design or access to design software.
What is the Digital Studio?
____ is a rhetorician’s goal within an argument (or text).
What is Telos/Purpose?
____ is the driving factor urging a rhetorician to create a text.
What is Exigence?
The way a text is delivered: internet, book, radio, etc. EX: the genre of a Tweet is delivered with the ____ of the internet
What is Medium?
“The government must be conducting secret time travel research. The advanced technology they possess could only have come from the future.”
What is Circular Reasoning?