Mass Communication
what is global communication
Bonus(what are 3 main objectives of promotion)
RIP
interpersonal communication
person to person exchange of communication
Feedback
what is the receiver response to an message
Noise
what s distracting information
Decoding
what is when the receiver interpret the language
Vehicle
specific broadcast or print choice.
Receiver
what is the person who gets an message.
Media
what is an method where the message travels.
encoding
what is an converted idea into a message
message
what is being communicated
Sender
the source the message is sent
Communication Process
what is to transfer a message to sender to reciever.
Promotion
what is a form of comm to persuade inform remind
Sales Promotion
a direct form of buying
Personal Sellingl
WHAT IS FACE TO FACE SELLING
Public relations
Reaching customer through generating positive publicity
Publicity
What is any nonpaid mention of anything about marketing
Internet Advertising
what is advertisement thro online that target customers interest
Outdoor Advertising
What are signs placed outside for marketing purposes.
WHAT IS ADVERTISING
Promoting using a form of communication to deliver marketers an message.
broadcast media
an signal that is sent through and geographical area
What is ambient advertising
Advertising that is non-traditional media in the environment.
print advertising
what is an message in the form of an newspaper or magazine.
Direct Mail
What is an message for the audience through mail.