PSE Values
What is the principle that encourages ethical conduct in both personal and professional spheres in Pi Sigma Epsilon?
Principle of Ethical Behavior
What type of marketing involves advertising products to people based on their personal interests and behaviors?
Targeted marketing
What is the term for a potential customer who may be interested in buying your product?
Lead
What is the term for the study of how to manage and grow a business?
Business management
Which popular animated show follows the adventures of a sponge who lives in a pineapple under the sea?
SpongeBob SquarePants
What does Pi Sigma Epsilon emphasize as a key to developing effective leadership skills?
Hands-on experience
What is the term for using celebrities to help promote a product?
Influencer marketing
What do we call it when a customer buys a product after showing interest?
Conversion
What does “CSR” stand for, and why is it important for companies?
Corporate Social Responsibility; it helps companies give back to communities
Who became the youngest billionaire in 2019?
Kylie Jenner
What Pi Sigma Epsilon value stresses the importance of fostering relationships through trust?
Integrity
In marketing, what do we call dividing customers into groups based on their interests or needs?
Market segmentation
What model describes the process customers go through from hearing about a product to making a purchase?
AIDA (Attention, Interest, Desire, Action)
What is a SWOT analysis used for in business?
To identify strengths, weaknesses, opportunities, and threats
What long-running animated TV show follows the Simpson family and is set in the fictional town of Springfield?
The Simpsons
Pi Sigma Epsilon's value of "Service to Others" encourages members to do what for their communities and peers?
Pi Sigma Epsilon's value of "Service to Others" encourages members to contribute positively to their communities and peers by engaging in acts of service, support, and leadership.
What is the term for the 4Ps that make up a marketing strategy?
Product, Price, Place, Promotion
What is the process of moving a customer through different stages until they make a purchase called?
Sales Funnel
What is the document that shows how much a company owns and owes?
Balance Sheet
Which actor played the role of Deadpool in the Deadpool films, known for their irreverent humor and breaking the fourth wall?
Ryan Reynolds
In Pi Sigma Epsilon, what does the value of "Collaboration" focus on, and how does it benefit the individual and group?
In Pi Sigma Epsilon, the value of "Collaboration" focuses on the importance of working together as a team to achieve common goals and solve problems. This value emphasizes that by combining diverse perspectives, skills, and talents, individuals can create stronger, more effective solutions than they could alone.
What marketing term describes a strategy where businesses communicate directly with customers to build relationships?
Relationship marketing
In sales, what term refers to the percentage of leads that eventually become customers?
Conversion rate
What is the term for businesses that have control over the price of their product in a competitive market?
Monopoly
Which celebrity chef has his own line of cookware and often appears on cooking competition shows?
Gordon Ramsay