CRM
Prospecting
Sales Strategy
Adobe
General SHI 2.0
100

The "C" in BANTC.

What is competition?

100

This is a reason to call your customer; technology projects, expanding school campus, growing population size, etc.

What is a compelling event?

100

Friend or foe? While dialing, you may connect with this person first and frequently, so be sure to build a relationship with them!

Who is the gatekeeper?

100

The 3 most common Licensing Programs for public sector customers. 

What are VIP, LGA, and TLP?

100

This data-focused tool allows you to see phone stats, track KPIs, measure solution practice growth, and view your percent to GM goal.

What is PowerBI?

200

The account type that SalesCenter quotes, appointments, and opportunities should all be tied to.

What is the customer account?

200

This must be done prior to calling an account to ensure you have accurate contact information, a reason to call, and knowledge of previous quotes and orders.

What is scrubbing?

200
The pricing program where the manufacturer rewards SHI with exclusive discounting and protected margin for spearheading an opportunity; do this quickly to lock out your competition!

What is deal registration?

200

This vendor is where we source all LGA licensing from.

What is Carahsoft?

200

This government-funded program allows schools and local libraries to purchase networking equipment at steep discounts.

What is e-rate?

300

If you want an appointment to count towards your KPI goal, you must take this final step in CRM.

What is mark it as complete?

300

This action should be taken in CRM when you attempt to reach a customer via phone.

What is logging a call?

300

While conversing with customers, this is the process of seamlessly changing course when the dialogue is not delivering the desired result.

What is pivoting?

300

This Adobe product is a bundle of individual apps such as Acrobat, Photoshop, Illustrator, Premier Pro, and more.

What is Creative Cloud?

300

Nearby customers can visit this interactive hub to evaluate different products, receive expert advice, design their own environment.

What is the CIC (Customer Innovation Center)? 

400

Certain manufacturers have these setup in CRM. They provide extra detail on software contracts, renewal dates, and pricing structure.

What are entitlements?

400

This is where scrubbing notes, call logs, and email activity should be stored in CRM.

What is the Account Group's Timeline?

400

The pricing program where the SHI partner team awards funding off per unit; we apply for this to lower the cost of a product and help win a deal.

What is war chest?

400

This type of price level is determined by the total number of licenses being requested.

What is transactional?

400

This helpful alias is who you should turn to for hard-to-source items and high-revenue orders you're looking to make more margin on.

What is moneymakers@shi.com?

500

The opportunity phase where we have a 50/50 chance of winning the deal. Pricing has been shown to the customer, and revenue/GM is accurate.

What is Upside?

500

Everyone should memorize their own version of this; a quick and compelling response to, "What's SHI?"

What is a 30-Second Pitch?

500

This hour-long meeting with your customer, manager, and Solutions Engineer allows you to share the value of SHI and learn more about an account's technology environment.

What is a Customer Business Review?

500

Aside from the VIP number, we need these 3 things to pull part numbers from an Adobe price list.

What are the product, level, and number of months remaining?

500

The SHI Capital team works to provide flexible payment options to customers through these two models.

What are financing and leasing?