Stages & Models
Encoding That Works
Remembering Effects
False Memories
Forgetting & Amnesia
100

What are encoding, storage, and retrieval?

Encoding = getting info in, Storage = keeping it over time, Retrieval = getting it back out when needed.

100

Maintenance vs elaborative rehearsal - what is the difference and which is better?

Maintenance = repeating over and over. Elaborative = linking to meaning and prior knowledge. Elaborative is much more effective.

100

What is the serial position curve?

People best remember the first and last items in a list, and worst remember the middle items.

100

What did the DRM paradigm class demo illustrate?

After hearing lists of related words, people falsely remember a related lure word that was never presented - false memories feel real.

100

Why do people forget things?

Encoding failure, storage decay, retrieval failure, and interference from other memories.

200

What are the 3 stages in Atkinson & Shiffrin (1968) and their functions?

Sensory memory (briefly holds senses), Short-term memory (holds limited info briefly), Long-term memory (stores info for long periods, large capacity).

200

Is effortful / challenging encoding good for us? Why?

Yes. Effortful processing creates deeper, stronger memory traces and better retrieval routes than easy processing.

200

What are the primacy and recency effects?

Primacy = better memory for first items. Recency = better memory for last items.

200

Why did Loftus say memories are like Wikipedia pages, not video cameras?

Memories are constructive and can be edited by you and by others/suggestions over time; they are not exact recordings.

200

What is proactive interference?

Old memories interfere with learning/remembering new information.

300

What is Baddeley's working memory model?

Central executive (controls attention) + phonological loop (sounds/words), visuospatial sketchpad (visual/spatial), and episodic buffer (binds info together).

300

Why is making information personal an effective encoding strategy?

Self-reference effect: relating info to yourself makes it meaningful, organized, and easier to retrieve.

300

Why does the primacy effect happen?

First items get more rehearsal, so they are more likely to move into long-term memory.

300

What did the Loftus car accident study show?

Wording changes memory: 'smashed' vs 'hit' changed speed estimates and false reports of broken glass - leading questions create false memories.

300

What is retroactive interference?

New memories interfere with remembering old information.

400

How is working memory different from short-term memory?

Short-term memory mainly stores info briefly; working memory actively manipulates and works with that info.

400

What is chunking and how does it help memory?

Grouping items into meaningful units. It expands short-term memory capacity because each chunk counts as one unit.

400

Why does the recency effect happen?

Last items are still in short-term memory when recall begins.

400

What is the misinformation effect?

Misleading information presented after an event distorts or replaces memory for that event.

400

Retrograde vs anterograde amnesia - what is the difference?

Retrograde = loss of memories before injury. Anterograde = inability to form new memories after injury.

500

What is the encoding specificity principle?

Memory is best when retrieval conditions match encoding conditions - context and cues present at learning help recall.

500

What are effective strategies for encoding information?

Elaborative rehearsal, self-reference, chunking, imagery, organization, spacing, and testing yourself.

500

What are the spacing effect and testing effect?

Spacing = spread-out study beats cramming. Testing = retrieving info on practice tests strengthens memory more than re-reading.

500

If memory is constructive, how does that affect the legal system?

Eyewitness testimony can be unreliable and confidently wrong, so it can lead to false convictions and should be corroborated.

500

Do people have repressed memories? What does evidence suggest?

Evidence is weak. Most traumatic events are remembered too well (persistence), not repressed, and recovered repressed memories are often false memories created by suggestion.