A relatively permanent change in behavior due to experience.
What is Learning?
A mental grouping of similar things.
What is a Category?
The 3-stage process for taking information in, retaining it, and later getting it back out.
What are Encoding, Storage, and Retrieval.
This school of thought focuses on how people become happier and more fulfilled.
What is Humanistic Psychology?
This area is located at the back of the brain and is important for vision.
What is the Occipital lobe?
The process of learning stimulus-response associations.
What is Classical Conditioning.
The most systematic procedure for solving a problem.
What is an Algorithm.
The newer term for short-term memory that also focuses on the active processing that occurs in this stage.
What is Working Memory.
This is the second step of the scientific method
What is a hypothesis?
This is the fatty area that enhances an axon and enhances the speed of neural communication.
What is the myelin sheath?
When behavioral responses are either reinforced or punished.
What is Operant Conditioning.
The inability to view a problem from a new perspective.
What is Fixation.
When a person deliberately repeats information, to hold it in short term memory.
What is maintenance rehearsal?
This allows you to test the relationship between variables.
What is the Correlational method?
These branch like extensions are receptors that receive information.
What are dendrites?
A stimulus that is presented after a response, and that increases the frequency of that response.
What is a Positive Reinforcer.
You notice that your new neighbor is neatly dressed, wears glasses, and is reading a Greek play. When given a choice of whether she is a librarian or a store clerk, you incorrectly guess that she is a librarian. You fell victim to this type of error.
What is the Representativeness Heuristic.
When forgetting is due to encoding failure, information has not been transferred between these two.
What are Short-Term Memory and Long-Term Memory.
This term ensures that everyone will have an equal chance of being selected.
What is random sampling?
This school of thought explains that people tend to perceive things as a unified whole.
What is Gestalt Theory?
When individuals learn by imitating the behavior of someone else.
What is Observational Learning.
When consumers are more likely to buy "75% Lean Beef" compared to "Beef with 25% Fat".
What is Framing.
Ebbinghaus' theory that after an initial decline, memory for novel information tends to level out.
What is Forgetting Curve.
This area is responsible for sensing touch and picturing the layout of spaces.
What is the parietal lobe?
Anna wants to loose 15 lbs by spring but every time she plans to go to the gym, she ends up going out with her friends to eat at a fast food restaurant. This term would explain Anna's behavior.
What is an unconscious conflict?