Campaign Ads
Campaigning and Polling
Media Events
Miscellaneous
Terminology
100
This candidate used the events of the Great Depression as a tool to gain votes in the 1952 Presidential Election.
Who is Adali Stevenson?
100
Releasing negative information about your opponent in an attempt to gain favor with the public.
What is Mudslinging?
100
A group used to test the appeal of a campaign message.
What is a Focus Group?
100
Family Friends and Socioeconomic background
What are factors of Political Socialization
100
The total sum of views of the majority of the people in a state.
What is Public Opinion?
200
This man defeated Stevenson in the 1952 election.
Who is Eisenhower?
200
This is a type of conference where many candidates announce their intentions to run for office.
What is a Press Conference?
200
This is an advertisement using traditional radio or television usually lasting 30-60 seconds.
What is a Spot Advertisement?
200
Taking a snip-it of an audio clip and playing it to attract attention to an issue or a candidate/elected official
What is a sound bite?
200
This is a community linked by common interest and collective activity.
What is a Civil Society?
300
This president ran on a message of Prosperity for America.
Who is McKinnley?
300
This is the release of information to the public before it was intended.
What is a Leak?
300
This was a policy of the FCC that required broadcasters/news entities to present journalism that was unbiased and fair.
What is the Fariness Doctrine?
300
Using a sound bite to bring negative attention to a candidate or elected official.
What is Spin?
300
This is the citizens' faith and trust in government and their belief.
What is Political Efficacy?
400
This president violated the "no third term" policy after being elected to a 3rd and 4th term of office.
Who is FDR?
400
This is the standard speech an candidate gives time and time again?
What is a Stump Speech?
400
This exist when a journalist is attached to a military unit.
What is an Embedded Journalist?
400
An informal show of hands to get a sense of the public's opinion on an issue.
What is a straw poll?
400
This is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries ("posts").
What is a Blog?
500
This farming president ran on a message of eliminating government corruption.
Who is James Garfield?
500
This is a poll most commonly employed during political campaigning, in which an individual or organization attempts to manipulate or alter prospective voters' views/beliefs.
What is a Push Poll?
500
This is a written attack on an individual or entity that falsely attacks ones character.
What is Libel?
500
A poll used to gage the way a the public is voting in an election.
What is an Exit Poll?
500
This is the set of attitudes, beliefs, and sentiments which give order and meaning to a political process.
What is Political Culture?