Who?
What?
When?
Why?
How?
100

Decision Makers

Who handles education/recruiting?

100

Familiarity

What do you know about The CE Shop?

100

Onboarding

When can we schedule time to review your co-branded site and the tools included with your partnership?

100

Inbound Lead

Why are you interested in forming an affiliate partnership?

100

Opportunity Size

How many agents/members/students do you serve?

200

Marketing

Who handles emails? Social Media? Website updates?

200

Current Offerings

What education options do you make available to your agents?

200

Contract Signature

When can we expect to have the affiliate agreement completed?

200

Not Producing

Why do you think enrollments have stopped?

200

Goals

How many new agents do you want to recruit this year?

300

Admin

Who needs access to enrollment and commission data?

300

Market Trends

What changes are you noticing in the industry?

300

Launch

When can we announce the partnership with a week long 40% off discount?

300

Using a Competitor

Why did you choose your current provider over other options?

300

Priorities

How would you describe a successful partnership?

400

Business Contact

Who should commission checks be sent to?

400

Goals

What do you want to achieve in the next year?

400

Events

When is the next opportunity for us to support or sponsor your business?

400

No Co-Branded URL

Why is our partnership not visible on your public website?

400

Marketing Strategy

How do you plan to drive traffic to your co-branded site?

500

Referral Business

Who do you know that might benefit from an affiliate partnership?

500

Values

What do you look for in your partnerships?

500

Exclusivity

When do the terms of your existing agreement expire?

500

Terminating Partnership

Why do you feel to need to cancel something that costs nothing?

500

Support Needs

How frequently are you interested in conducting business reviews?